>> THE LATEST

    >> INFLUENCERS

    May 25, 2022

    Deep-Dive: WSJ CIO Journal

    We went deep this week on CIO Journal, the WSJ vertical that turned ten years old last month. Our subscribers regularly ask how to break through. We hope our data and analysis can help.
    May 12, 2022

    SWMS Q&A: Kelly Jackson Higgins, Dark Reading

    CMP Media launched Dark Reading 16 years ago this month. Kelly Jackson Higgins worked there back then -- and every day since. Today Kelly is editor-in-chief, having succeeded Tim Wilson, who passed away last fall.
    April 20, 2022

    Q&A: Adrian Bridgwater, contributor

    Focused on developers and data, B2B tech edit freelancer Adrian Bridgwater writes for UK-based ComputerWeekly, Enterprise Networking Planet, eWeek UK, Forbes and IDG Connect.
    April 13, 2022

    Deep-Dive: Tim Keary, VentureBeat

    After becoming a VentureBeat freelancer last month, Tim Keary wrote 41 stories in 42 days. With rare exception, the articles focused either on a product announcement or a funding round. Dozens of companies saw their news covered thoroughly -- in a context useful to buyers.
    See All Influencers

    >> STRATEGIES

     
    May 18, 2022

    Cheat Sheet: CEO Profiles in Tier 1 Publications

    Time again for our semi-annual look at CEO profiles. Who writes them? How do they showcase the big boss as the strong and wise executive worth reading about?
    April 26, 2022

    12 Commandments from Contributed Content Gatekeepers

    This month we studied guidelines from contributed content gatekeepers. Dozens and dozens of them.
    April 22, 2022

    Analysis: A Tale of Two Fortunes

    This is a tale of two Fortunes — “new” Fortune and “classic” Fortune, each with their own needs and culture. You’ll want to approach accordingly.
    April 6, 2022

    Contributed Content Pitch Opp: The San Francisco Standard

    March 21, 2022

    A POV on Insider/Business Insider

    March 21, 2022

    Beware Hostile ‘Climate’ Edit

    >> MORE STRATEGIES

    >> RESEARCH

    May 26, 2022

    Cheat Sheet: SF-Based EV Targets

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    May 26, 2022

    Cheat Sheet: Podcasts for CMOs

    Just in time to soften the blow of Marty Swant's departure from Forbes -- a list of 16 podcasts focused on CMOs. About two-thirds of them are based in the US. Host names and contact info, of course.
    May 26, 2022

    Cheat Sheet: Targets Who Cover CMOs

    At the request of a subscriber, here’s a freshly scrubbed list of CMO influencers in media brands. You’ll see some CMO profiles linked as examples. Pretty good mix of Tier 1 and trades.
    May 20, 2022

    Cheat Sheet: Personal Finance Reporters

    May 18, 2022

    Cheat Sheet: DEI

    May 17, 2022

    Cheat Sheet: Startup Sites (Global)

    May 12, 2022

    Cheat Sheet: Managing Coders & Engineers

    >> MORE RESEARCH

    YOUR ACCOUNT

    Sam Whitmore Follow 6,776 5,095

    Tech media analyst looking to map the new territory for PR pros and influencers of all sorts

    samwhitmore
    samwhitmore avatar; Sam Whitmore @samwhitmore ·
    26 May 1529817379299016704

    According to 18 years of Google Trends data, here are the three most popular cuisines for take-out food in the US:

    3rd -- American (9 states)
    2nd -- Japanese (11 states)
    1st -- Chinese (24 states)

    Study conducted by

    Meal Delivery Experts - Feel Good When Choosing Food

    www.mealdeliveryexperts.com
    Reply on Twitter 1529817379299016704 Retweet on Twitter 1529817379299016704 0 Like on Twitter 1529817379299016704 1 Twitter 1529817379299016704
    samwhitmore avatar; Sam Whitmore @samwhitmore ·
    24 May 1529174065738547202

    Drafting..: "This time last year, the Wall Street Journal's CIO Journal vertical boasted five stellar reporters -- Sara Castellanos, Jared Council, Angus Loten, John McCormick and Agam Shah. Today's CIO-J boasts only three: Angus, Isabelle Bousquette and Suman Bhattacharyya."

    Reply on Twitter 1529174065738547202 Retweet on Twitter 1529174065738547202 0 Like on Twitter 1529174065738547202 1 Twitter 1529174065738547202
    Retweet on Twitter Sam Whitmore Retweeted
    tanyadua avatar; Tanya Dua @tanyadua ·
    12 May 1524758363849981954

    ✨Some professional news✨After five years at @BusinessInsider, I am thrilled to be joining @LinkedInNews as their technology editor. I’m excited to branch out beyond advertising, and take the skills I’ve picked up as a reporter over the past 8+ years to demystify a broader beat.

    Reply on Twitter 1524758363849981954 Retweet on Twitter 1524758363849981954 22 Like on Twitter 1524758363849981954 919 Twitter 1524758363849981954
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    FRIDGE NOTES

    SWMS Renewals

    May 25, 2022

    Many thanks to Baldwin PR & Marketing, Boca Communications, Ink Communications, Nectar Communications and Speakeasy Strategies for renewing their SWMS subscription. We also welcome Montner Tech PR and Wireside Communications as our newest subscribers!

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    May 17, 2022

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