Q&A: Tanya Dua, LinkedIn News
November 8, 2022
12:01 pm
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>> Influencers & Profiles
Deep-Dive: LinkedIn News Tech Stack
November 8, 2022
8:55 am
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Two (Longshot) Pitch Opps with CES Podcast and Video
October 27, 2022
2:25 pm
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Q&A: Adam Lashinsky, Insider, The Information, Washington Post
October 19, 2022
5:40 pm
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Q&A: Derek Thompson, The Atlantic
September 18, 2022
12:43 pm
Derek Thompson quite literally works to save the world. A staff writer at The Atlantic, Derek oversees Progress, the 165-year-old publication’s most recent editorial franchise — and perhaps its most important ever.
SWMS Q&A: Brendan Vaughan, Editor-in-Chief, Fast Company
August 30, 2022
10:26 am
On the job a bit more than a month, Fast Company EIC Brendan Vaughan has inherited a respected, if not beloved, 27-year-old publication. His mission is to improve it.
Pitch Advice from 6 at Axios
August 24, 2022
9:41 am
A recent edition of the new Axios Communicators newsletter offered pitch advice from five Axios reporters and a co-founder. Newsletter author Eleanor Hawkins polled her colleagues on what PR folks need to be told.
Deep-Dive: Esther Ajao, TechTarget SearchEnterpriseAI
August 15, 2022
10:31 am
Experienced B2B reporters often can’t help turning news stories into analysis, where context and POV shroud the actual news. Not so with TechTarget news writer Esther Ajao, now finishing her first year at SearchEnterpriseAI.
Profile: Maria Korolov, IT Freelancer
July 27, 2022
4:23 pm
There’s no one like Maria Korolov. Born in Russia and now living in western Massachusetts, freelancer Maria covers cybersecurity, AI and virtual technologies for five IT media titles.
Analysis: Why Journalists Cover Surveys
July 13, 2022
4:32 pm
“The best surveys are ones that reveal unexpected findings or examine issues that have not yet been widely covered,” says Chain Store Age senior editor Dan Berthaiume.
YOUR ACCOUNT
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FRIDGE NOTES
Journo Praises PR Pro
December 2, 2022
Ellen Chang, freelancer for The Street, Tweets that “I am really impressed with a PR executive and the pitch she sent me. Not only did she get my beat right, she also mentioned being a fellow Boilermaker and talked about basketball season.”
SWMS Login Issues Are Resolved
December 2, 2022
We have (finally) resolved the technical issues that prompted SWMS subscribers to log in when they were already logged in. Apologies for the difficulty.
Paul La Monica Laid Off from CNN
December 2, 2022
From Twitter:
Personal news! I’m part of the @CNN layoffs. I’ll keep working until early March. After that? A much needed break to recharge after 21+ years! I feel awful for my amazing colleagues who are losing their jobs. But don’t cry for me. I’ll be fine. Now it’s time to get back to work!
Open Stats for Nov. 30 SWMS emailer
December 1, 2022
The SWMS-Semrush Top 15 Index was the most-opened article in our Nov. 30 emailer. Then, in descending order… cheat sheet on exec interview opps; Fortune contributed content formulas; “Challenge of 2023” analysis; Krazit/Kaye share what works; Protocol shuts down; cheat sheet on VC events/SMB events; cheat sheet on smart lighting
A16Z’s ‘Future’ Shutting Down
December 1, 2022
Great perspective from Insider reporters Rob Price and Melia Russell. Excerpt: “It doesn’t always end well when you hire people to tell the world how great you are. Future.com, from my periodic glances, is a snooze fest, devoid of even the most justifiable skepticism and tension,” wrote Brad Stone, a veteran tech journalist, in a Bloomberg newsletter this year.”
Rachel Metz Laid Off from CNN
December 1, 2022
From Mastodon…
Rachel Metz on mastodon @rachelmetz@mstdn.social
“i was laid off from CNN today (and i’m not the only one). i’m devastated; i loved my job. i was CNN’s only AI reporter, and the *last remaining* CNN Digital reporter in the San Francisco Bay Area. i’m taking a beat to breathe, but i’ll be looking for a new reporting job ASAP.”