>> THE LATEST
Cheat Sheet: Tier 2 Opportunities in AI
Cheat Sheet: DC-Based Fintech Reporters
Updated Cheat Sheet: CEO Profiles
Cheat Sheet: Boston-based Cloud Targets
On ‘SWMS 2025’… and Thank You
Marker Collective Bets on Software
Cheat Sheet: Leadership Podcasts
Cheat Sheet: ‘Predictions 2025’ From Substack Newsletters and Podcasts
Cheat Sheet: Predictions 2025
Matt Ashare, CIO Dive
SWMS Q&A: John Kell, Freelance Writer for Fortune, Fast Company, Business Insider
SWMS Q&A: Brendan Vaughan, Editor-in-Chief, Fast Company
SWMS Q&A: Jon Fortt, CNBC
>> STRATEGIES
A Profile Isn’t Just a Profile: Inside Fortune’s Portrayal of Nike’s New CEO
The Atlantic: Deconstructed Through AI and Ready to Pitch
Bloomberg Is Missing An Ingredient. Fortune Has It. Tech PR Needs It, Too.
Cheat Sheet: Reporters Who Cover Funding News
Freshly Updated Contributed Content Gatekeepers Cheat Sheet
Cheat Sheet: Customer Success Podcasts
YOUR ACCOUNT
FRIDGE NOTES
Axios is Hiring…
Axios is hiring a senior tech reporter to cover AI. How long will it take for the “laid-off” to land on their feet? It is already happening.
Next Big Thing: BrainTech
From Crunchbase News:
Neuralink’s recent $650 million raise is by far the largest for a neural interface startup on record, but comes as funding to neuroscience startups overall is set to rise sharply this year. All told, funding to the broader category of neuroscience startups totaled $896 million last year and is on track to reach $1.4 billion in 2025.
The Era of ‘Camera-less’ Video
From the excellent The Rundown AI newsletter: The future of video content creation is increasingly looking camera-less — with this latest round of upgrades taking avatars from more robotic talking heads to full-fledged actors with more granular control over motion and expressiveness.
Time to get a grip on Veo.
Business Insider Lays Off 20% of Staff
The BI culture over the years has been aloof to vendors and definitely PR. Now that many of those affected could use a friend or two, here’s hoping they get the lift they need. Here is the message from BI CEO Barbara Peng.
Our contributed content gatekeeper cheat sheet is being scrubbed. Up to the R’s already…
… and the total number of pubs that still play the game is still above 100, but by not much. Says ReadWriteWeb: “Messages about free guest posts will be ignored.”