Matt Ashare, CIO Dive

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SWMS Q&A: John Kell, Freelance Writer for Fortune, Fast Company, Business Insider

You may know John Kell as the author of Fortune's weekly newsletter, CIO Intelligence. You'd be right, but John's work also shows up in Fast Company and Business Insider. Few other freelancers have such impact.

SWMS Q&A: Brendan Vaughan, Editor-in-Chief, Fast Company

Fast Company EIC Brendan Vaughan had a busy week this week, chairing the publication's tenth annual Innovation Festival. On Sept. 11 Brendan made time for the following SWMS Q&A, in which he discussed the role of AI in innovation...

SWMS Q&A: Jon Fortt, CNBC

No one interviews more CEOs than Jon Fortt. Now in his 14th year at CNBC, the TV co-anchor and podcaster enjoys interviewing founders too. Jon likes to explore the minds of responsible people -- fully responsible, for everything. That's where the lessons are.

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A Profile Isn’t Just a Profile: Inside Fortune’s Portrayal of Nike’s New CEO

So you want your CEO profiled in Tier 1? Fortune this month served up a good reminder that the big publications have channels, and a "profile" may come across differently in each, with different PR outcomes.

The Atlantic: Deconstructed Through AI and Ready to Pitch

Pitching The Atlantic has never been easy. PR pros always know what trade editors care about. Not so with a highly curated publication such as The Atlantic, still driven by the boundary-free judgment of human storytellers.

Bloomberg Is Missing An Ingredient. Fortune Has It. Tech PR Needs It, Too.

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Cheat Sheet: Reporters Who Cover Funding News

Below are 23 reporters known to cover funding news. The idea behind this cheat sheet is to capture the core group. To do this, we sometimes had to include more than one reporter per publication.

Freshly Updated Contributed Content Gatekeepers Cheat Sheet

This grid contains the latest intel on who might place your contributed post. It stays updated in great measure thanks to our kind subscribers, who keep us alerted to shifts and changes.

Cheat Sheet: Customer Success Podcasts

Here’s a baker’s dozen’s worth of podcasts focused on customer success. Included are podcasts from Forrester and vendor Intercom — those may not be overly pitchable. The rest probably are.

YOUR ACCOUNT

FRIDGE NOTES

Next Big Thing: BrainTech

From Crunchbase News:

Neuralink’s recent $650 million raise is by far the largest for a neural interface startup on record, but comes as funding to neuroscience startups overall is set to rise sharply this year. All told, funding to the broader category of neuroscience startups totaled $896 million last year and is on track to reach $1.4 billion in 2025.

The Era of ‘Camera-less’ Video

From the excellent The Rundown AI newsletter: The future of video content creation is increasingly looking camera-less — with this latest round of upgrades taking avatars from more robotic talking heads to full-fledged actors with more granular control over motion and expressiveness.

Time to get a grip on Veo.

Business Insider Lays Off 20% of Staff

The BI culture over the years has been aloof to vendors and definitely PR. Now that many of those affected could use a friend or two, here’s hoping they get the lift they need. Here is the message from BI CEO Barbara Peng.