Key Edit Vacancies at Bloomberg, WSJ
September 30, 2021
12:56 pm
Chances of pitch success are low these days if you’ve got an enterprise tech story for Bloomberg or the Wall Street Journal.
>> WSJ
Back-Door Pitch Opp: WSJ’s ‘Personal Board of Directors’
September 15, 2021
3:07 pm
There’s a back door to landing a C-title profile in the Wall Street Journal. There’s also a catch: the executive must maintain a “personal board
Be an ‘Expert’ in the WSJ
February 17, 2021
9:32 pm
The Wall Street Journal is about to ramp up The Experts, the contributed content operation affiliated with Journal Report. WSJ is open to vetting new “panelists” (contributors) in each of six areas: energy, health, leadership, retirement, small business and wealth management.
Profile: Christopher Mims, WSJ
January 14, 2021
5:42 pm
Christopher Mims isn’t your typical Tier 1 columnist. Chris reports his theses. Coming from a science background, he surrounds his opinions with lots of evidence — much of it empirical. Given the challenges associated with pitching someone like Chris, it might be best to think of him as a proxy for all of “Tier 1.”
Chris Mims: Piece by Piece
January 14, 2021
5:38 pm
The following is an analysis of nine recent pieces by WSJ technology columnist Chris Mims, comprising headline and deck and experts quoted.
Why You Might Care About the ‘Hidden’ WSJ
August 10, 2020
2:03 pm
Here’s a look at the “soft power” in the Wall Street Journal — low-profile hires empowered by News Corp. to keep the 131-year-old newspaper viable in the 2020s. But first, a digression…
Go to School on ‘WSJ Noted’
July 23, 2020
12:51 pm
What’s notable about WSJ Noted? Let’s start with the basics. According to WSJ Young Audiences editor Dory Carr-Harris, WSJ Noted is “a digital magazine geared toward readers under 35 that will report on what it’s like to be young in today’s world.”
WSJ Rolls Out AI Vertical
January 9, 2019
7:46 pm
Dow Jones this week introduced WSJ Pro Artificial Intelligence (WSJ Pro AI), the sixth in a series of WSJ Professional Editions designed for business executives and technologists immersed in a particular field. Unlike the other WSJ Pro verticals — focused on cybersecurity, central banking, venture capital, private equity, and bankruptcy — the AI vertical is free.
Tech Edit Spotlight: WSJ Journal Reports and ‘The Experts’
June 5, 2018
4:55 pm
How do you land coverage in WSJ Journal Reports? Pitch the beat reporters. “It’s hard to target these reports,” says senior editor Larry Rout. He explains that the best stories come from those with the domain expertise, be it in healthcare, energy or wealth management.
Cheat Sheet: WSJ Reporters
March 8, 2018
12:32 pm
This week we take a fresh look at Wall Street Journal tech edit (at a subscriber’s request). You’ll enjoy our latest Google Doc, containing vital data on 45 WSJ reporters, editorials and columnists you’re likely to pitch. More to come soon.
YOUR ACCOUNT
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Some personal news... After 7 incredible and richly rewarding years at @FortuneMagazine, I am moving on.
I’m joining (aping into?) Andreessen Horowitz to lead content and editorial for the crypto fund, @a16z Crypto. (Not a joke!)
Some career news: Friday will be my last day at Protocol. I'm proud of the work I did at Protocol and will always be a fan of the team's ambitious work.
Predictions 2022 articles have begun to appear. We're working on an SWMS cheat sheet to be published this week. https://t.co/ECd9Ix3hwI
FRIDAY PSA: PR/Marketing buzzwords 2021: If I hear one more person pitching me on something this week use "delight" or "leaning into," my head might explode. Who invents these and tells everyone to use them? What are your latest office/sales-y/bs jargon pet peeves? Go!
FRIDGE NOTES
Latest SWMS Renewals
October 22, 2021
Thank you Dotted Line Communications, Engage PR, Kickstand Communications, Red Lorry Yellow Lorry and Tanis Communications for renewing your SWMS subscription. And welcome SourceCode Communications!
SWMS in Review, Q3 2021
October 18, 2021
Here’s a scrollable look at everything we did in Q3. Ideal for phones.
Either Way
October 15, 2021
You can reach this site either by typing/bookmarking mediasurvey.com or samwhitmore.com