Analysis/Cheat Sheet: Getting Beyond the Grief of the Layoffs
In 1991, back when I was running PC Week, I once flew to New York to meet to with the big boss, Ziff-Davis CEO Eric Hippeau.
In 1991, back when I was running PC Week, I once flew to New York to meet to with the big boss, Ziff-Davis CEO Eric Hippeau.
The WSJ this week launched CEO Brief, a newsletter designed to inform readers, and to attract new members to the WSJ Leadership Institute. This organization
Now that it has sold off its classifieds business, the owner of Politico and Business Insider will go shopping for more titles. Don’t be surprised
Two of the world’s most powerful business publishers are out to refine themselves as the impact of generative AI approaches.
If tech journalism had its own 30 Under 30 list, Belle Keni Lin certainly would be on it. The 28-year-old WSJ reporter started her career as a marcom intern, first at Dropbox and later at Fleetsmith, an IT software company later acquired by Apple.
You may know James Rundle as the bass player in the NY-based punk rock band called Something Bitter. James is best known as a reporter for the WSJ Pro cybersecurity vertical.
More often than not, studying a reporter’s copy reveals much about the man or woman who wrote it. That’s just not the case with WSJ CIO Journal reporter Isabelle Bousquette.
Most PR pros categorize targets by beat, then by publication. There’s another way — by experience. The rookies are happy to be where they are. And quite often they are friendly toward PR, especially when you appear to know a little bit about them.
Born and raised in Canada, Suman Bhattacharyya logged time at Digiday and Ad Age before landing in late 2021 at the Wall Street Journal’s CIO Journal. Seven months later Suman became a freelancer, writing primarily for a handful of Industry Dive titles as well as the WSJ’s Journal Reports.
There’s a back door to landing a C-title profile in the Wall Street Journal. There’s also a catch: the executive must maintain a “personal board
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Indy media business experts Brian Morrissey and Jacob Cohen Donnelly have built two very successful businesses with both newsletters and face-to-face events. Axios has noticed this and has decided to get into the event space focusing on the economics of publishing, which of course is a topic close to home. Announced this week: an Axios event coming up in September. Hosts: Sara Fischer and Kerry Flynn.
ServiceNow has launched a special report on Fortune to jumpstart strategic spending on AI, illustrating workarounds for implementation problems, and otherwise illuminating the path to integrating AI into software operations. This is a branding exercise, of course, and perhaps is a sign that earned media is just not going get a strategic job done.
AIQ shows a big idea and how to leverage the prestige of Fortune without having to pitch stories to accomplish that same objective: you can just buy shelf space. In the case of AIQ, Fortune hired freelancer Sage Lazzaro — who used to work on staff there to create high-level content. So let’s keep an eye on this project, monitoring how well-respected it is… and whether its content gets surfaced in search engines.
Here are the details — Choose from 5 categories and 30+ subcategories. The awards are being promoted by Bhava Communications, an SWMS subscriber.
The guy also is the full-time “chairman” of Bally and Sassoon. On top of that, he’s also chairman of Foundry and 13 other companies. Well, 14, if you count his own private equity firm. How much time will he put into TC, understanding the subtleties of tech edit?
Julie opens up to host Dave Reddy.. it’s a good listen. BVM is a SWMS subscriber.