Odds & Ends
January 13, 2022
11:06 am
Former InformationWeek reporter David Carr has joined Similarweb as senior insights manager. He’ll be mining data and sharing analyses on Similarweb’s blog. SWMS will be
>> Wired
How to Pitch the Wired Consumer Products Team
June 16, 2021
2:47 pm
SWMS contributor Rhiannon Pacheco writes: Landing a product review in Wired is a big win. We sat down with senior editor Michael Calore to learn more about who and how to pitch, whether Wired takes exclusives, and how product coverage can be a cultural reflection of sorts.
Wired25 2019: A Tech F2F Event… for Kids
December 18, 2019
7:41 pm
Perhaps you read last month about Day 1 of the Wired25 event in San Francisco. Many a newsmaker spoke, and it was an A-list event from a speaker and attendee POV. Less was written about Day 2 — “Culture & Fam” Day, Wired called it. The formula may become a brand-builder in the 2020s as the second digital generation comes of age.
Tech Edit Spotlight: Wired
May 22, 2019
1:37 pm
Wired EIC Nicholas Thompson steers one of the most venerable brands in publishing. That being the case, Wired tends to be tough to pitch successfully. That’s why PR pros will want to read what Nick had to say to us last week in New York City.
Ten Narrative Formulas That Work
October 24, 2013
4:28 pm
“My client wants a profile in the business press.”
How many times have you heard that one?
YOUR ACCOUNT
FRIDGE NOTES
Publishers are Losing Visibility in Google Search Results
March 23, 2023
The publications in question are UK-based. Still, the author’s observations about Google bode ill for US publishers as well.
Biz Carson to Bloomberg
March 14, 2023
Biz now covers “the intersection of money and Silicon Valley” for the Bloomberg Wealth section (not Brad Stone‘s team).
Behind the WSJ’s Attack on ‘Woke’ SVB
March 14, 2023
Twitter blew up yesterday about the WSJ’s suggestion that SVB’s problems may have stemmed from “diversity demands.” Absolutely no one should be surprised by this claim. News Corp. chairman Rupert Murdoch recently installed Emma Tucker as EIC, a Murdoch loyalist brought in to lead WSJ’s coverage of the 2024 elections. Says The Guardian: “Tucker will find herself having to work out how to cover a third presidential run by Donald Trump. Murdoch has… cooled on the former president and is warming to Ron DeSantis, the governor of Florida who is expected to challenge Trump for the Republican nomination.”
So prepare for an onslaught of woke this and woke that from the WSJ, a publication that isn’t what it used to be, no matter how much we wish it otherwise.
ICYMI: SMK at SdXCentral
March 13, 2023
Sean Michael Kerner now writes for SdXCentral… watch for his copy soon.
Morning Brew Lays Off Another 40
March 10, 2023
Owner Axel Springer must be nervous. Not a good signal from one the world’s most successful publishers. We’ll do the best we can to audit who left. Axios’s Sara Fischer broke the story.
TweetDeck Doesn’t Work Anymore
March 6, 2023
Folks are losing their minds. It’ll come back but it won’t be free, that’s for sure.