Connie Loizos Ascends to TechCrunch EIC
August 29, 2023
11:34 am
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The SWMS-Semrush Top 15 Index: Here’s What Go-Getters Want
August 10, 2023
3:57 pm
Inc. these days has 13 million unique visitors a month, more than twice that of Fast Company, which has 5.9 million. Entrepreneur does pretty well at 8 million. LinkedIn, on the other hand, has 1.7 billion.
Fortune Spikes, Bloomberg Swoons
June 20, 2023
6:17 am
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Q&A: Esther Ajao, AI Reporter, TechTarget
May 7, 2023
9:15 am
TechTarget news writer Esther Ajao covers AI software and systems for SearchEnterpriseAI and occasionally for SearchCustomerExperience. Until she arrived at TechTarget in Sept. 2021, Esther had valuable internships in the TV business but no tech media experience whatever.
Tom Krazit Launches ‘Runtime’
April 10, 2023
6:58 am
“We sure miss Protocol,” enterprise tech PR pros often say. What they mean is, “We sure miss what Tom Krazit brought to the party.” They no longer have to, because last week the former Protocol enterprise editor founded Runtime.
SWMS Q&A: Alex Wilhelm, EIC, TechCrunch+
March 22, 2023
9:23 am
Can the Silicon Valley Bank meltdown now seem so long ago? Yet the true fallout has not yet begun. In our Mar. 21 SWMS Q&A, edited for length and clarity — TechCrunch+ EIC Alex Wilhelm gives us a generous glimpse of what it was like to work at TechCrunch that day.
That Was Close. Now What?
March 13, 2023
4:50 am
Here’s a toolkit designed to help SWMS readers monitor the unfolding Silicon Valley Bank situation from a tech media point of view.
A Bumpy Rollout for The Information’s New Data Vertical
February 23, 2023
2:27 pm
The Information this week launched a premium subscription tier called The Information Pro, and so far is having a bumpy time of it. In published comments, five readers publicly objected to The Information moving its org chart content from the basic tier to The Information Pro.
Generative AI Hasn’t Arrived Quite Yet — But You Can See It From Here
February 9, 2023
9:35 am
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SWMS Q&A: Suman Bhattacharyya, Industry Dive, WSJ Journal Reports
January 16, 2023
10:26 am
Born and raised in Canada, Suman Bhattacharyya logged time at Digiday and Ad Age before landing in late 2021 at the Wall Street Journal’s CIO Journal. Seven months later Suman became a freelancer, writing primarily for a handful of Industry Dive titles as well as the WSJ’s Journal Reports.
YOUR ACCOUNT
FRIDGE NOTES
Congress to Investigate the Omnicom-IPG Deal
December 20, 2024
Well, for now it’s Jim Jordan… but such news illustrates the kind of world we seem to be headed for. Adweek has the details, subscription required.
SWMS Predictions for 2025
December 10, 2024
No “predictions” post will appear on this site. That said, quite a number of subscribers have asked for a Zoom/MS Teams presentation on what 2025 will bring. A conversation is precisely the right tool for the job. After the election — and with AI transforming publishing and life — “2025” is best discussed among peers, not predicted. So if you’d like to have a confidential group exchange on what stands to unfold, and why, and how comms pros can come out on top in spite of it all, drop a line and we shall schedule something.
Talk About Confidentiality…
December 10, 2024
According to Adweek, Omnicom CEO John Wren and IPG CEO Philippe Krakowsky were in merger talks for eleven and a half months before the transaction was announced this week. Amazing that it didn’t leak.
Introducing ‘SWMS Sound Thinking’
November 22, 2024
Should PR pros stop visiting X, with all its lies and hate? It’s only going to get worse. Or are tidbits from targets too important to walk away from? Click here to watch tech edit vet David Strom and I disagree (at high speed) about this, as one compelling visual after another pops up on your screen. In 2025, SWMS will officially launch “SWMS Sound Thinking,” designed to be “argumentative insight in six minutes or less.” Each segment will explore a timely and controversial topic of interest to tech comms pros. This prototype runs 5:25. Hope you enjoy it — feedback vital and welcome! –Sam
Business Insider Reporters Starting to Go on Camera
November 19, 2024
New EIC Jamie Heller has asked her reporters to start going on camera — for the BI TikTok channel — to explain the big, deep-divey story they just published. Other publications do this — especially archival Fortune. BI is now on that too. Game on.
The ‘AI Fantasy Draft’ From Eric Newcomer
November 13, 2024
At this time last year, Eric Newcomer and his two podcast co-hosts — Max Child and James Wilsterman — each formed an “AI startup fantasy team” and picked five AI startups to seed their rosters. We’re now in year 2 and it’s time to draft again. The podcasters wonder… which startups do they dump? Which do they add? The player whose startups accumulate the most total value by Nov. 1, 2028 is the winner, so there’s plenty of time to make adjustments. Here’s a link to the AI fantasy team podcast — you may need a password. Not sure.