Skip to content

>> SWMS in Review

SWMS in Review: Q3 2020

Here’s a highly scrollable look back at what we covered during Q3 2020. Check out all the cheat sheets. You’ll still need your login and password to read the articles.

Read More »

SWMS in Review: Q2 2019

Here’s a look back at work we produced during Q2 2019. SWMS in Review is designed by Christy Whitmore and presents beautifully on smartphones, thanks to Spark technology from Adobe. Like all our content, SWMS in Review is subscriber-only.

Read More »

YOUR ACCOUNT

FRIDGE NOTES

Vendors: Don’t Forget the Contact Info

Bloomberg reporter Matthew Boyle Tweets: “Another hour lost to rooting around a startup’s ‘newsroom’ page, looking in vain through the fawning case studies and trite “thought leadership” blog posts for the name of an actual human media contact with an email address and (!) phone number.”

Good Pitching Advice from Axios

Tweeted by Axios health tech reporter Erin Brodwin: “If you’re pitching me on a company’s credentials, no need to tell me how great the founding team is, where they’ve worked, etc. — I’ll find out. Tell me how they solve a problem, how they’re diff from rivals (and there are *always* rivals), how they track outcomes and get paid.”

YOUR ACCOUNT

For subscriptions and other inquiries, please Contact Sam.