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Fortune Enters The CIO Game

Who does John Kell write for again? Fortune? Fast Company? Business Insider? Well, all of them. John might have to rein things in starting this week, however, once he starts producing Fortune’s new CIO Intelligence newsletter.

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Cheat Sheet: AI Newsletters, Mostly on Substack

We recently upgraded this cheat sheet to 19 newsletters, all with contact info. We tried to avoid the roll-up newsletters that point to others’ content but offer little of their own. There are a couple in there. Then again, those “digest” newsletters point to still more resources.

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Axios Launches Five Vertical Newsletters

Axios Pro officially launched last week. It comprises three verticals focused on “PE, VC and M&A” news in fintech, health tech and retail. Later this year, look for climate and media verticals. Price: $599 a year for each vertical, after a 14-day free trial.

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Cheat Sheet: Substack Healthcare Newsletters

Though there are many more out there, this cheat sheet lists only seven Substack healthcare newsletters. We omitted the ones whose authors publish infrequently, and those that just don’t seem worth your time. Below are the ones “closest to useful.” 

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Profile: Andrew Nusca, Morning Brew

After more than ten successful years at ZDNet and Fortune, Andrew Nusca is wrapping up his first successful year at Morning Brew, the newsletter publisher co-owned by Insider Inc. As executive editor, Andrew oversees the daily Morning Brew flagship newsletter, the one with more than three million daily readers.

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FRIDGE NOTES

SWMS Predictions for 2025

No “predictions” post will appear on this site. That said, quite a number of subscribers have asked for a Zoom/MS Teams presentation on what 2025 will bring. A conversation is precisely the right tool for the job. After the election — and with AI transforming publishing and life — “2025” is best discussed among peers, not predicted. So if you’d like to have a confidential group exchange on what stands to unfold, and why, and how comms pros can come out on top in spite of it all, drop a line and we shall schedule something.

Talk About Confidentiality…

According to Adweek, Omnicom CEO John Wren and IPG CEO Philippe Krakowsky were in merger talks for eleven and a half months before the transaction was announced this week. Amazing that it didn’t leak.

Introducing ‘SWMS Sound Thinking’

Should PR pros stop visiting X, with all its lies and hate? It’s only going to get worse. Or are tidbits from targets too important to walk away from? Click here to watch tech edit vet David Strom and I disagree (at high speed) about this, as one compelling visual after another pops up on your screen. In 2025, SWMS will officially launch “SWMS Sound Thinking,” designed to be “argumentative insight in six minutes or less.” Each segment will explore a timely and controversial topic of interest to tech comms pros. This prototype runs 5:25. Hope you enjoy it — feedback vital and welcome! –Sam

The ‘AI Fantasy Draft’ From Eric Newcomer

At this time last year, Eric Newcomer and his two podcast co-hosts — Max Child and James Wilsterman — each formed an “AI startup fantasy team” and picked five AI startups to seed their rosters. We’re now in year 2 and it’s time to draft again. The podcasters wonder… which startups do they dump? Which do they add? The player whose startups accumulate the most total value by Nov. 1, 2028 is the winner, so there’s plenty of time to make adjustments. Here’s a link to the AI fantasy team podcast — you may need a password. Not sure.

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For subscriptions and other inquiries, please Contact Sam.