
Q&A: Tanya Dua, LinkedIn News
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so you have all this contact info on LinkedIn News? What can you do with it? Play the long game with it. Build relationships. Overall, to the chagrin of article-placers, LinkedIn News is in the conversation business.
Here’s a list of 64 staffers at LinkedIn News, comprising top leadership and spanning 18 regions worldwide. Fields included: name, title, previous background, current role, hashtags followed, LinkedIn profile and email address.
YOUR ACCOUNT
FRIDGE NOTES
The former TC star reporter picked a good place to go. Here’s his latest.
When Axios prompted ChatGPT for basic background research on Wealthfront’s confidential IPO filing last week, the bot confidently detailed a Wealthfront investor deck. The problem? It appears to be entirely made up.
Indy media business experts Brian Morrissey and Jacob Cohen Donnelly have built two very successful businesses with both newsletters and face-to-face events. Axios has noticed this and has decided to get into the event space focusing on the economics of publishing, which of course is a topic close to home. Announced this week: an Axios event coming up in September. Hosts: Sara Fischer and Kerry Flynn.
ServiceNow has launched a special report on Fortune to jumpstart strategic spending on AI, illustrating workarounds for implementation problems, and otherwise illuminating the path to integrating AI into software operations. This is a branding exercise, of course, and perhaps is a sign that earned media is just not going get a strategic job done.
AIQ shows a big idea and how to leverage the prestige of Fortune without having to pitch stories to accomplish that same objective: you can just buy shelf space. In the case of AIQ, Fortune hired freelancer Sage Lazzaro — who used to work on staff there to create high-level content. So let’s keep an eye on this project, monitoring how well-respected it is… and whether its content gets surfaced in search engines.
Here are the details — Choose from 5 categories and 30+ subcategories. The awards are being promoted by Bhava Communications, an SWMS subscriber.