This is the second installment of the SWMS-Semrush Top 15 Index, designed to reveal the 15 most widely-read articles in a given publication over a given month.
Who covers the trend of “hospital-at-home,” both from a provider POV and a payer POV? We came up with 15 names. We’ll see coverage of home healthcare intensify as hospitals and insurance companies both try to serve patients while cutting costs.
We have 11 so far and will add. We’re all ears if you have some. It’s amazing how many mental health segments are being aired these days.
Here’s a list of 16 publications — some from overseas — that pay attention to wearables as used in digital health. The audiences in these pubs, with a couple of exceptions, aren’t that big.
In June, Ruth Reader begins her seventh year as a Fast Company health tech reporter. Based on our analysis of her 2022 work, Ruth already has what it takes to be a successful analyst or investor. At heart, we suspect she is a storyteller.
A veteran of the Wall Street Journal, Reuters and the New York Times, Kaiser Health News executive editor Damon Darlin has never been a vendor-centric editor — and he still isn’t. But for thoughtful PR pros there’s a sliver or two of light. There always is.
There are so many, and so many have lapsed. That’s why you need our curated list of healthcare and health tech podcasts. Our grid contains contact and social media data on hosts, as well as links to the podcasts themselves.
Though there are many more out there, this cheat sheet lists only seven Substack healthcare newsletters. We omitted the ones whose authors publish infrequently, and those that just don’t seem worth your time. Below are the ones “closest to useful.”
Which healthcare verticals carry the most impact — and the least? Peruse the latest data from Similarweb and learn the only two titles that deliver more than a million unique visitors a month — and the six titles whose readerships are too small for SimilarWeb to measure.
We scoured the landscape and found only seven reporters who cover health tech for seniors. This can’t be right — will you share the ones we’re missing?
YOUR ACCOUNT
FRIDGE NOTES
Don’t know what to say on a job interview, or a date? In a recent hackathon, Stanford researchers used AR glasses, voice recognition and ChatGPT to create a system that shows you what to say. Voila! “Charisma-as-a-Service.” Meteor broke this story.
The publications in question are UK-based. Still, the author’s observations about Google bode ill for US publishers as well.
Biz now covers “the intersection of money and Silicon Valley” for the Bloomberg Wealth section (not Brad Stone‘s team).
Twitter blew up yesterday about the WSJ’s suggestion that SVB’s problems may have stemmed from “diversity demands.” Absolutely no one should be surprised by this claim. News Corp. chairman Rupert Murdoch recently installed Emma Tucker as EIC, a Murdoch loyalist brought in to lead WSJ’s coverage of the 2024 elections. Says The Guardian: “Tucker will find herself having to work out how to cover a third presidential run by Donald Trump. Murdoch has… cooled on the former president and is warming to Ron DeSantis, the governor of Florida who is expected to challenge Trump for the Republican nomination.”
So prepare for an onslaught of woke this and woke that from the WSJ, a publication that isn’t what it used to be, no matter how much we wish it otherwise.
Sean Michael Kerner now writes for SdXCentral… watch for his copy soon.
Owner Axel Springer must be nervous. Not a good signal from one the world’s most successful publishers. We’ll do the best we can to audit who left. Axios’s Sara Fischer broke the story.
