Analysis: A Tale of Two Fortunes
April 22, 2022
8:20 am
This is a tale of two Fortunes — “new” Fortune and “classic” Fortune, each with their own needs and culture. You’ll want to approach accordingly.
>> Fortune
Odds & Ends: Forbes, Fortune
April 8, 2022
7:51 am
Above: Forbes Virtual NFT Billionaires. They go on sale Apr. 11, for Forbes paid subscribers. You’ll need at least .25 ETH (today worth $806) to
Odds & Ends
November 30, 2021
9:33 am
Peter Allen Clark left Time to become technology editor at Axios…Lucinda Shen left Fortune to join Axios, too — she will cover fintech there… Kyle Alspach left CRN to cover security for VentureBeat…
Profile: Robert Hackett, Fortune
October 18, 2021
1:56 pm
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Odds & Ends
October 5, 2021
4:35 pm
Fortune next week welcomes new EIC Alyson Shontell with a staff-only happy hour in a New York City drinking establishment…Natalie Gagliordi left ZDNet and now
Quartz, Fortune Excelling at Newsletters
July 22, 2021
11:07 am
Email newsletters are increasingly important in attracting loyal readers, according to Similarweb data analyzed by SWMS.
Find the Future of Fortune’s Readership in ‘Fortune Connect’
October 12, 2020
3:05 pm
Fortune hasn’t been “Fortune Magazine” for a while now. The 101-year-old organization is now, more than ever, a conference and community brand that also happens to produce an accompanying web site, newsletters and yes, a magazine. What is PR’s stake in this emerging Fortune?
A Fortune Reader Survey Gives and Receives
June 9, 2020
5:34 pm
We spent time this week completing a recently-fielded Fortune subscriber study and it was revealing indeed. A good way to ascertain what’s important to a publication is to complete a subscriber survey. The questions are designed to deliver basic info about subscribers but also are framed to test future concepts.
Tech Edit Spotlight: Fortune’s ‘The Ledger’
October 5, 2017
7:18 pm
When you think of publications that spot trends early, does Fortune come to mind? It certainly should in the case of The Ledger, Fortune’s ongoing look at “Fintech and Blockchain.” We studied the last month’s worth of articles (48 in all) and spotted the following patterns:
Ten Narrative Formulas That Work
October 24, 2013
4:28 pm
“My client wants a profile in the business press.”
How many times have you heard that one?
YOUR ACCOUNT
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If anyone can bring #AR to journalism, it's the combo of Axel Springer and Snap. They just did a development deal.
Axel Springer and Snap launch global partnership shaping the future of digital journalism
Companies to develop new formats of engaging news for Snapchat
www.axelspringer.com
Of the 20 most recent Forbes posts on the topic of #DEI, 12 were either paid posts or Council posts (which also are paid). Perhaps DEI is more top-of-mind with brands than with Forbes reporters and unpaid contributors.
Hello! Excited to announce that I started @politico today. I'm joining the excellent health care team as a health tech reporter. Send me your best tips 😈
TechCrunch has landed Bill Gates as a speaker at next month's TC Sessions: Climate conference.
TC Sessions: Climate 2022
TC Sessions: Climate 2022 - Zellerbach Hall At UC Berkeley - June 14, 2022
techcrunch.com
There has been a noticeable drop in #crypto pr pitches today...
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SWMS Renewals
May 17, 2022
Many thanks to Boca Communications, Ink Communications, Nectar Communications and Speakeasy Strategies for renewing their SWMS subscription. We also welcome Montner Tech PR and Wireside Communications as our newest subscribers!