Here’s a list of 13 targets focused on personal finance. Remember that Insider has an entire section dedicated to the topic. We present the go-to’s in the field. Please tell us whom we missed and we will add.
SWMS agency subscribers increasingly ask us about tech news sites that look legit at a glance, yet there’s something fishy about them.
Here’s the rundown on 21 reporters who cover the fast-growing world of robotics. AI and machine learning are only part of the picture. We chose targets deeply immersed in the technology; as always we lead with the high-readership Tier 1s.
Here are the latest paid content rates from The New Stack. The submission below is provided by Benjamin Ball, the publication’s director of sales and account management.
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Venture capital reporter Natasha Mascarenhas loves to share, and people care. Perhaps you are among her 46,000 followers on Twitter. Few can post a Tweet like this and get 37 likes and almost 9,500 views.
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By subscriber request, here’s a list of 16 reporters who cover cybersecurity “Inside the Beltway” in the Washington, D.C. area. In our sidebar, GPT-4 addresses the unique challenges (and opportunities) faced by CISOs serving the Federal government.
Victor Dey is a data scientist who discovered tech journalism. Often it’s the other way around. In any case, VentureBeat gets the win: Victor writes between 20 and 30 stories a month about AI, data science and cybersecurity — three of the most important beats in B2B — and he does it with authority.
The biggest knock on ChatGPT is that it knows nothing after September 2021. That is no longer true, thanks to an add-on released by OpenAI last month.
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Registration is now open for the ‘Bloomberg Tech’ F2F event, being held Jun. 4-5 in San Francisco. With the current early-bird discount, a ticket runs $1,500. There is no better way to build relationships with Bloomberg’s notoriously elusive tech reporters.
Well, for now it’s Jim Jordan… but such news illustrates the kind of world we seem to be headed for. Adweek has the details, subscription required.
No “predictions” post will appear on this site. That said, quite a number of subscribers have asked for a Zoom/MS Teams presentation on what 2025 will bring. A conversation is precisely the right tool for the job. After the election — and with AI transforming publishing and life — “2025” is best discussed among peers, not predicted. So if you’d like to have a confidential group exchange on what stands to unfold, and why, and how comms pros can come out on top in spite of it all, drop a line and we shall schedule something.
According to Adweek, Omnicom CEO John Wren and IPG CEO Philippe Krakowsky were in merger talks for eleven and a half months before the transaction was announced this week. Amazing that it didn’t leak.
Should PR pros stop visiting X, with all its lies and hate? It’s only going to get worse. Or are tidbits from targets too important to walk away from? Click here to watch tech edit vet David Strom and I disagree (at high speed) about this, as one compelling visual after another pops up on your screen. In 2025, SWMS will officially launch “SWMS Sound Thinking,” designed to be “argumentative insight in six minutes or less.” Each segment will explore a timely and controversial topic of interest to tech comms pros. This prototype runs 5:25. Hope you enjoy it — feedback vital and welcome! –Sam
New EIC Jamie Heller has asked her reporters to start going on camera — for the BI TikTok channel — to explain the big, deep-divey story they just published. Other publications do this — especially archival Fortune. BI is now on that too. Game on.
