Here’s a short list of reporters who have covered cybersecurity surveys in the past 90 days. Not a lot of high-profile titles, maybe a couple. Small audiences. Bear in mind that other security reporters, absent from this list, might be moved to cover a compelling survey.
CMP Media launched Dark Reading 16 years ago this month. Kelly Jackson Higgins worked there back then — and every day since. Today Kelly is editor-in-chief, having succeeded Tim Wilson, who passed away last fall.
Authentication is a discipline that, editorially, straddles security and SaaS. A subscriber asked us for a target list and we came up with ten. No SSO in Forbes, that we could find. Plenty of paid, nothing organic.
VentureBeat staff writer Kyle Alspach wrote 15 articles last week. Yes, fifteen, and they averaged a bit more than 900 words each. So if you’ve have a hard time reaching Kyle with your cybersecurity pitch, that could be why.
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It’s tough to recover when a key employee jumps ship, but that’s exactly what Decipher EIC Dennis Fisher managed to do, last month hiring Lindsey O’Donnell-Welch from rival Threatpost. Just like that, Decipher again is well-positioned to provide its context and analysis on cyberthreats and the efforts to thwart them.
SWMS contributor Leah McLean writes: Just as reporters need a reason why they should write the story being pitched, buyers of security solutions want useful detail on why they should buy. Being in close contact with these buyers as I am, let me share a real-world scenario.
[SWMS contributor Leah McLean writes:] My career has been in tech from the start and for the last six years in the cybersecurity industry. The last two years I’ve been keenly determined to get to know the CISO – what makes them tick, keeps them up at night, how they think, their views towards the many technology vendors and solutions…
Cybersecurity journalist Adam Janofsky has a new gig, as editorial director of The Record, launched this week by security vendor Recorded Future. The Record will operate with full editorial autonomy, Adam told us. Kaspersky Labs’ ThreatPost, Duo Security’s Decipher and Avast’s The Parallax have done so, too.
Sean Michael Kerner is a B2B tech reporter, and according to his LinkedIn profile, is an “Internet consultant, a strategy and developer/writer and sometimes entrepreneur.” While Sean no longer writes for eWeek, he recently picked up freelance work at Business Insider and still writes for Enterprise Networking Planet, eSecurity Planet, ServerWatch and ITPro Today.
YOUR ACCOUNT
FRIDGE NOTES
The publications in question are UK-based. Still, the author’s observations about Google bode ill for US publishers as well.
Biz now covers “the intersection of money and Silicon Valley” for the Bloomberg Wealth section (not Brad Stone‘s team).
Twitter blew up yesterday about the WSJ’s suggestion that SVB’s problems may have stemmed from “diversity demands.” Absolutely no one should be surprised by this claim. News Corp. chairman Rupert Murdoch recently installed Emma Tucker as EIC, a Murdoch loyalist brought in to lead WSJ’s coverage of the 2024 elections. Says The Guardian: “Tucker will find herself having to work out how to cover a third presidential run by Donald Trump. Murdoch has… cooled on the former president and is warming to Ron DeSantis, the governor of Florida who is expected to challenge Trump for the Republican nomination.”
So prepare for an onslaught of woke this and woke that from the WSJ, a publication that isn’t what it used to be, no matter how much we wish it otherwise.
Sean Michael Kerner now writes for SdXCentral… watch for his copy soon.
Owner Axel Springer must be nervous. Not a good signal from one the world’s most successful publishers. We’ll do the best we can to audit who left. Axios’s Sara Fischer broke the story.
Folks are losing their minds. It’ll come back but it won’t be free, that’s for sure.
