
Focused on Cloud, ‘Silverlinings’ Launches Jan. 5
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This list of two dozen targets is a roll-up of cloud targets you already know — and perhaps a few you don’t — as well as Google/Alphabet beat reporters in Tier 1. Hope you find it helpful.
We came up with 19 cloud targets this time. We omitted infrastructure/devops folks. We’ll be scrubbing those lists soon. Remember, we list our cheat sheets in descending order of reach, based on audience size as reported by Similarweb.
Here’s a rare cheat sheet on channel reporters, specifically those who cover cloud and SaaS. Other than CRN’s, the audiences are small. Niche is perhaps a better word.
Here are 13 experts who turn up quoted in the cloud coverage you seek. A few blog or contribute to media brands. We tried including names you might not be familiar with. Who are we missing?
We decided to break out our AWS cheat sheets along the lines of the obvious and less obvious. Even then, our lists might be missing your faves. We predicated our choices based on the volume of copy they produce, as measured by our friends at IT Database/Tech News.
For some reason we’ve managed not to offer cheat sheets on key tech categories, so as the summer progresses we’re going to fix that. Let’s get started with a list of 20 AWS reporters — the more obvious ones, who write frequently. Watch for our list of 20 AWS reporters who might not be so top-of-mind.
YOUR ACCOUNT
FRIDGE NOTES
… including TripSavvy senior editorial director Laura Ratliff. Expect to see lots of senior talent cut from venerable consumer titles.
Here’s what you opened, in descending order: VB/ Quartz “fill out the form”; Suman Bhattacharyya Q&A; cheat sheets on AI newsletters and HR verticals; Meteor Q&A; cheat sheet on manufacturing/3D printing; SWMS contributed content cheat sheet update; SWMS-Semrush Top 15 in healthcare edit
“We recommend avoiding general and often dehumanizing “the” labels such as the poor, the mentally ill, the French, the disabled, the college-educated. Instead, use wording such as ‘people with mental illnesses.’ And use these descriptions only when clearly relevant.”
Aisha Counts and Max Cherney have landed good new jobs roughly six weeks after being laid off from Protocol. Both coincidentally are covering big tech companies. Aisha now covers Twitter and Meta for Bloomberg, and Max now works for Silicon Valley Business Journal covering Apple, Meta and Google.
Graphic designer Gabby Ulloa, breaking news reporters Natalie Venegas and Rafael Canton, senior editor David Cohen and senior story editor Nicole Ortiz were among those laid off from Adweek yesterday. Fourteen in total were laid off, ten from the newsroom.
Axios has the story. Seven percent translates to roughly 130 people, Sara Fischer writes. Eater took some hits, as did the Vox Media visuals team.