
Cheat Sheet: Exec Interview Opps in C-Title Publications
A subscriber recently asked us to search for publications tailored to COOs; another asked about CHRO pubs.
A subscriber recently asked us to search for publications tailored to COOs; another asked about CHRO pubs.
A subscriber requested we hunt for columns and other standing elements where one could pitch a CIO or CFO. We found several potential opportunities. The vehicles were one-off or occasional, not recurring, so this isn’t a typical “cheat sheet.” Still, this short list is worth a look.
Not every article has to be freshly written and unique. B2B publishers often establish — and regularly refresh — “what is” articles designed to answer basic questions about a technology.
A veteran of IDG and TechTarget and now on her own as consultant to CIOs, Maryfran Johnson discusses how best to pitch editors who serve C-title executives, in the first SWMS video teleconference of 2020. Visit MFJ Media to learn more about what Maryfran is up to these days.
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FRIDGE NOTES
A thousand words about The Messenger, a well-funded news startup that had a few challenges out of the gate? Read for yourself (password probably required) with an eye toward whether the NYT’s audience is being served.
Mia Sato at The Verge has the story. Hollywood writers aren’t the only writers with livelihoods at stake.
SWMS turns 25 today — only because our subscribers made it possible. Thank you for all the support over all the years.
David Carr has the story on the Similarweb blog.
In descending order: who’s still left at ZDNet and TechRepublic; cheat sheets on SF-based tech reporters and AI in retail; Esther Ajao Q&A; cheat sheets on DEI, AI newsletters, accessibility and podcasts for retail investors; Larry Dignan joins Constellation Research; Robin Wauters podcast; cheat sheet on room videoconferencing systems.
If you’re interested in a truly global picture of how tech is transforming business and society, explore Rest of World, a fascinating newsletter franchise.
The new section, DR Global, will focus on the Middle East and Africa, where build-outs are now off the chart.
The 11-year-old newsletter can’t find a buyer, so 22 more employees are shown the door, says Insider.
Aisha Majid, from the terrific newsletter PressGazette, has all the data.