Authentication is a discipline that, editorially, straddles security and SaaS. A subscriber asked us for a target list and we came up with ten. No SSO in Forbes, that we could find. Plenty of paid, nothing organic.
Often it’s in a passing mention, but quite a few journalists will shine light on systems integrators such as Wipro, Capgemini, Accenture and similar firms. Here’s out best shot… 12 targets in all.
We found 14, with a pretty good pedigree. We linked to a 15th, who contributes prolifically to Tom’s Hardware, but we’ll be damned if we can find his Twitter, LinkedIn or email address. Nonetheless, still plenty of good fishing here.
Here’s an all-new revamp of our K-12 education cheat sheet. About a third of the names from our 2018 cheat sheet remain. We also provide links to two publications that cover nothing but K-12 issues.
This cheat sheet is different in that Insider had three “must-list” reporters on the creator beat; Engadget had two. Yet to our surprise, Wired, Ars Technica and Fortune didn’t really have any consistent commitment to creators.
In this cheat sheet we offer ten targets focused on sports betting, most of them — perhaps surprisingly — up there in Tier 1.
No one has the “carbon footprint” beat per se, but the term turns up in a variety of story types. Here’s a short list of eight targets who have produced work relevant to the theme.
Four of them are paid, yes… but we were able to find an additional ten earned media opportunities for you as well, in decent publications. And yep, we have the contact info.
We updated this ESG cheat sheet with fresh targets (originally published Aug. 2021). It now includes 13 names. Unfortunately, the cheat sheet is still a mishmash of investor edit, IT edit and “green” edit.
With CES 2022 behind us, now’s the time to check in on smart home reporters. We found 14 of ’em, blended in with consumer tech in general. Good hunting in here.
YOUR ACCOUNT
Here's a valuable report from @Snap on where the demand is for #AR experiences, and how they can help your brand. https://t.co/5q7RfpGRho
I'm thrilled I can finally say @lmatsakis will be joining me to cover tech @semafor. It's been so much fun seeing how she thinks this week as we've jumped from meeting to meeting up and down the peninsula. Sign up here to get her reporting in your inbox
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Putting together a cheat sheet on TV health reporters in major markets... it's incredible how many segments on mental health there are these days...
Now posted to SWMS: "The Other Reason to Apply for Fast Company’s ‘Most Innovative Companies’ Lists" [SWMS sub required.]
The Other Reason to Apply for Fast Company's 'Most Innovative Companies' Lists
Most Innovative Companies
mediasurvey.com
FRIDGE NOTES
We thank Access Brand Communications, Alloy Marketing, Engage PR and Strange Brew Strategies for renewing their SWMS subscription.
Top open: Brendan Vaughan. Then: pitch advice from Axios; ZDNet logo; Foller.me Twitter tool; SMB targets in Tier 1; Ted Lasso; GMA cheat sheet; Boston-based VC reporters; gifting targets; why Quartz readers renew.
FC is hiring a new assistant editor to oversee contributed content.
