SWMS Notes on Broadcast Pitching
October 5, 2022
4:58 pm
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Cheat Sheet: ABC’s Good Morning America
August 29, 2022
6:55 am
Here are names and contact info for 76 GMA producers, writers and executives, including 12 bookers. Search “book” in the comment window to surface them. The predominant email syntax is abcnews dot com…
Cheat Sheet: Bloomberg TV Producers and Talent
January 19, 2022
6:02 am
Here’s a multi-tab cheat sheet with producers and talent for both Bloomberg Quicktake and Bloomberg Television — the original network. We’ve got email addresses for everyone, and comment fields to help bring perspective.
Cheat Sheet: CNBC TV Producers and Talent
December 16, 2021
5:37 am
Here’s a list of 57 CNBC producers and on-air reporters, organized by show and job title. We’ve got all the email addresses for you, as well as a comment field.
Cheat Sheet: National Morning Show Producers
September 27, 2020
8:03 pm
Getting on the morning shows requires exciting visuals and perhaps some pathos — but most of all you’d want to choose the producer with the seniority level most appropriate for the task. That’s the nature of our latest SWMS cheat sheet. Happy hunting.
YOUR ACCOUNT
FRIDGE NOTES
Penske Media Buys 20% of Vox Media
February 7, 2023
So 1/5 of The Verge and 1/5 of Vox, and the other titles, now belong to the publisher of Rolling Stone and Women’s Wear Daily. Interesting deal and a nice scoop from the NYT.
The Verge: ‘CNET Pushed Reporters to Be More Favorable to Advertisers, Staffers Say’
February 3, 2023
CNET insiders are leaking, helping Mia Sato deliver this powerful story, which alleges that CNET buckles to advertisers, and also, that editors knew about the unreliable AI-written copy, but owner Red Ventures made them use it anyway.
CNET and Owner Red Ventures Have a Mess on Their Hands
February 2, 2023
The latest from Futurism: ‘Leaked Messages Show How CNET’s Parent Company Really Sees AI-Generated Content…
They’re happy to spoonfeed you unlabeled AI garbage — but they’re terrified Google will take notice.’
Bloomberg TV to Launch ‘Bloomberg Originals,’ Moves QuickTake to Social
February 2, 2023
Great scoop from the WSJ’s Alexandra Bruell (sub required).
Good Pitching Advice from Axios
February 2, 2023
Tweeted by Axios health tech reporter Erin Brodwin: “If you’re pitching me on a company’s credentials, no need to tell me how great the founding team is, where they’ve worked, etc. — I’ll find out. Tell me how they solve a problem, how they’re diff from rivals (and there are *always* rivals), how they track outcomes and get paid.”
ChatGPT Tells Accounting Today ‘Don’t Worry’
February 1, 2023
AI won’t replace accountants, says ChatGPT, as published in Accounting Today.
Fortune Extends ‘Brainstorm Tech’
February 1, 2023
Fortune this week announced Fortune’s Founders Forum, an extension of Fortune’s Brainstorm Tech franchise. Former Fortune reporter Polina Marinova Pompliano will co-moderate the first Founders Forum event in July, along with Michal Lev-Ram. Fortune Founders Forum will be co-located with Brainstorm Tech. Here is the press release.