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Profile: Harry McCracken, Fast Company

Fast Company technology editor Harry McCracken sheds light on newsgathering at physical and virtual events, and changes in FC edit coverage brought on by Covid and other factors. Interview was conducted July 2020.

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Profile: Eric Savitz, Barron’s

Barron’s associate editor Eric Savitz weighs in on virtual events — those from Barron’s and others — and what it might take for them to succeed. One thing is for sure, Eric says: “People are trying to make them work.”

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Tech Edit Spotlight: CNBC Disruptor 50

The top ten companies gracing this year’s CNBC’s Disruptor 50 list received scant Tier 1 coverage during the previous 12 months. Based on SWMS research, the coverage that companies did receive was overwhelmingly from verticals. We did see three flattering profiles, worth deconstructing to see the elements they required.

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How to Pitch Contributions to Fast Company’s ‘Work Life’

If it wasn’t before, Fast Company’s Work Life section became perfectly positioned when legions of readers began working where they lived and living where they worked. “I will say what our editor-in-chief, Stephanie Mehta, has said about Work Life, which is, it’s table stakes for us,” says deputy editor Kathleen (Kate) Davis.

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Tier 1 Vital Stats: Audience Size

Our subscribers long have sought Tier 1 coverage, but these days there’s an urgency like never before. As part of this week’s SWMS Tier 1 deep-dive, we explore some fascinating numbers from SimilarWeb. Read on for eye-openers that will change the way you think about the edit landscape.

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FRIDGE NOTES

NYT Competitor Shellacked… by NYT

A thousand words about The Messenger, a well-funded news startup that had a few challenges out of the gate? Read for yourself (password probably required) with an eye toward whether the NYT’s audience is being served.

SWMS Turns 25 Today

SWMS turns 25 today — only because our subscribers made it possible. Thank you for all the support over all the years.

Open Stats for SWMS 5/9 Emailer

In descending order: who’s still left at ZDNet and TechRepublic; cheat sheets on SF-based tech reporters and AI in retail; Esther Ajao Q&A; cheat sheets on DEI, AI newsletters, accessibility and podcasts for retail investors; Larry Dignan joins Constellation Research; Robin Wauters podcast; cheat sheet on room videoconferencing systems.

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