Timothy Prickett Morgan, editor of The Next Platform, discusses his views of virtual events, why editors mingle in the first place, and how to get his attention in the era of Covid. Interview was conducted July 2020.
Axios newsletter author Ina Fried discusses her views of virtual events large and small, and the single most important thing PR pros should do when preparing to pitch.
Veteran IT freelancer Mike Vizard discusses his views of virtual events, whether he covers enterprise startups, and shares how he thinks of “news” these days. Interview was conducted July 2020.
If it wasn’t before, Fast Company’s Work Life section became perfectly positioned when legions of readers began working where they lived and living where they worked. “I will say what our editor-in-chief, Stephanie Mehta, has said about Work Life, which is, it’s table stakes for us,” says deputy editor Kathleen (Kate) Davis.
“Pitch the reporters but study the analysts” has been our mantra for a while now. In that spirit, we recently checked in with Constellation Research founder R “Ray” Wang, who has been busy presenting to clients — and listening to them, too.
Fortune digital editor Andrew Nusca is one of the many editors who shared their thoughts about the impact of Covid-19 and how PR pros should proceed. Since Andrew answered so generously, we decided to present his thoughts as a separate piece. In short, Andrew is an optimist.
Imagine overseeing 350 reporters at a time like this. Business Insider global EIC Nicholas Carlson doesn’t have to imagine it because he does it every day. In a phone interview conducted Mar. 25, Nicholas (who goes by Nic) shared details galore on how BI is operating — and it’s pretty darn well given the circumstances.
Alex Wilhelm is back at TechCrunch. Four years away have changed him. “I’m in different physical shape these days,” he says from his WFH studio in Rhode Island. “I’m a lot thinner. I don’t drink anymore. I’m a less aggressive, kinder person than I was. And I know a lot more.”
If you’ve got something to say to ad tech and marketing pros, you’ll want to check out Velocitize, a little-known marketing site published by WP Engine Inc. Its new editor, Eileen Smith, is rethinking the publication and is willing to hear from you.
Got clients focused on mobile IT issues? Pitch Evan Schuman’s The Zen of Mobile IT column at Computerworld. Formerly a retail IT columnist at CBSNews.com and eWEEK, Evan emphasizes that pitches must involve mobile IT issues that would impact Fortune 1000 IT execs and coders.
YOUR ACCOUNT
A have-a-good-weekend thought: The U.S. cannabis market will be worth $100B in 2030.
Now posted to SWMS:
A16Z Sells ‘Web3’ in DC While Tier 1 Snoozes
A16Z Sells ‘Web3’ in DC While Tier 1 Snoozes, SWMS
Andreessen Horowitz defines Web3 as “a group of technologies that encompasses blockchain, cryptographic protocols, d...
mediasurvey.com
Now posted to SWMS...
American Readers: Where are They?
Using data from @Similarweb, we look at 20 publications to see how many of their readers live in the US. You'll be surprised.
American Readers: Where are They?, SWMS
So back in August you got a hit in TechCrunch. At least on desktops/laptops, you reached less than three million American readers
mediasurvey.com
Now posted to SWMS: a cheat sheet with 31 business and tech podcasts, most of which seek C-title execs to interview.
Cheat Sheet: Business/Tech Podcasts, SWMS
Here's a list of 31 business and tech podcasts, most of which seek C-title executives to interview.
mediasurvey.com
FRIDGE NOTES
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