Analysis: Why Most Journalists are Staying on Twitter
January 2, 2023
9:39 am
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>> Strategies
Analysis: The Challenge of 2023
November 28, 2022
10:47 am
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Tom Krazit, Kate Kaye Share What Works
November 28, 2022
6:09 am
When between jobs, otherwise inaccessible tech editors have the time to explain how they view their own work. When they do, tech PR must take note.
Protocol Shuts Down
November 15, 2022
1:13 pm
Protocol lasted nearly three years. Such a shame. It was a publication that absolutely, positively should have succeeded. Why didn’t it? The official explanation: economic headwinds. Other factors might have been at play.
Four Fortune Formulas for Contributed Content
November 15, 2022
10:37 am
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Box CEO Aaron Levie’s Deleted Tweet
October 27, 2022
9:01 am
PR pros often want executives to be visible on Twitter, which so many journalists glean for insights. There are risks to this — strangely enough, posed by Twitter software itself, as well as Google.
Analysis: Semafor’s Tech Edit Ally
October 20, 2022
8:28 am
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Analysis: Emerging Tech Brew
October 6, 2022
8:42 am
One can see Morning Brew’s overall ambitions in one of its most interesting franchises, Emerging Tech Brew. It has published deep-dives on smart cities, digital health and “the web of the future,” and tutorial “guides” on AI, autonomous vehicles, drones, the cloud and virtual fitting rooms.
SWMS Notes on Broadcast Pitching
October 5, 2022
4:58 pm
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Analysis: IT Brew
October 5, 2022
12:59 pm
Launched in May 2022, IT Brew is learning what it is. In the early going it is very much a twice-weekly cybersecurity newsletter. Last month, 14 of 17 articles focused on the topic. Each of the 14 was deeply reported, with lots of quotes and links.
YOUR ACCOUNT
FRIDGE NOTES
Newsweek Uses AI…
April 18, 2024
… and it has no problem disclosing how. Reporters still run the joint, but they are getting AI assistance.
The Atlantic’s Karen Hao Has A Big Idea
April 16, 2024
The Atlantic’s Karen Hao, in conjunction with the Pulitzer Center, is designing a course in AI for journalists. Classes begin next month. Details here. Might be something to alert your friendlies about. Karen hopes to help train 1,000 journalists in AI over the next two years.
Sherwood.News Is Out
April 16, 2024
Joshua Topolsky‘s edit project for Robinhood is optimized for mobile but you can peruse it here. The design seems crazy. Context from Axios’s Sara Fischer here.
Forbes Has A New AI Newsletter
April 16, 2024
‘The Prompt” is not out yet, but you can sign up for it here.
Axios Will Outflank AI By Lionizing Edit Stars
April 12, 2024
That’s the strategy as expressed to NYT’s Katie Robertson by Axios CEO Jim VandeHei. First up: Eleanor Hawkins, Sara Fischer and Dan Primack.
Digiday: Forbes Paying The Price For Scandal
April 12, 2024
Forbes’s reputation is taking a hit because of the ad scandal unearthed this month by the WSJ. Some advertisers have stopped spending with Forbes, at least temporarily. Here’s the latest from Digiday [subscription required].