What’s Next For TechCrunch Contributed Content?
What will become of contributed content at TechCrunch now that gatekeeper Walter Thompson has left the publication? Subscribers are asking.
What will become of contributed content at TechCrunch now that gatekeeper Walter Thompson has left the publication? Subscribers are asking.
Few publications in the 21st century have grown the way Fortune has. How can this growth work for you, not against you? That’s the mission of this SWMS deep-dive.
We heard recently that Forbes has asked its contributors to be clearer about their conflicts of interest, if any. We inquired with Forbes PR about this and did not hear back. In any case, we went ahead and studied Forbes contributor disclosures in the AI space.
The Financial Times this month introduced FT Diversify, an AI-powered software SaaS tool that helps publishers create bias-free content.
You need to be logged in to view this content. Please Log In. Not a Member? Join Us
You need to be logged in to view this content. Please Log In. Not a Member? Join Us
SWMS agency subscribers increasingly ask us about tech news sites that look legit at a glance, yet there’s something fishy about them.
Inc. these days has 13 million unique visitors a month, more than twice that of Fast Company, which has 5.9 million. Entrepreneur does pretty well at 8 million. LinkedIn, on the other hand, has 1.7 billion.
Publications do have positions in the marketplace, but they often stray from them, pleasing readers in the process.
The B2B tech world has a new experience to explore — Constellation Insights from Constellation Research. Its newly hired EIC is Larry Dignan, best known as ZDNet’s former EIC, though he spent the past 17 months overseeing content at Celonis.
YOUR ACCOUNT
FRIDGE NOTES
… and it has no problem disclosing how. Reporters still run the joint, but they are getting AI assistance.
The Atlantic’s Karen Hao, in conjunction with the Pulitzer Center, is designing a course in AI for journalists. Classes begin next month. Details here. Might be something to alert your friendlies about. Karen hopes to help train 1,000 journalists in AI over the next two years.
Joshua Topolsky‘s edit project for Robinhood is optimized for mobile but you can peruse it here. The design seems crazy. Context from Axios’s Sara Fischer here.
‘The Prompt” is not out yet, but you can sign up for it here.
That’s the strategy as expressed to NYT’s Katie Robertson by Axios CEO Jim VandeHei. First up: Eleanor Hawkins, Sara Fischer and Dan Primack.
Forbes’s reputation is taking a hit because of the ad scandal unearthed this month by the WSJ. Some advertisers have stopped spending with Forbes, at least temporarily. Here’s the latest from Digiday [subscription required].