Odds & Ends
June 23, 2022
2:29 pm
Has the NYT’s David Gelles quit Corner Office or not? Seven 2022 Corner Office columns appear on David’s own coverage page that have not shown
>> New York Times
Cheat Sheet: Tech Columnists at WSJ, NYT & Bloomberg
June 12, 2021
3:44 pm
Pitching columnists is often wiser than pitching reporters because they don’t need third-parties to back up their assertions. If they believe it, they can write it. So we have assembled a list of prominent tech columnists at WSJ, NYT and Bloomberg, current as of June 2021.
‘Genius Makers’ Reveals Priorities of Author Cade Metz
April 12, 2021
4:48 pm
You may think of Cade Metz as a good writer, but he’s also a voracious reader — which in turn makes him a better writer. When Cade arrived at the idea of Genius Makers — about “the mavericks who brought AI to Google, Facebook and the world” — he set out to write “a nonfiction book about the AI arena, but to have it read like a novel.”
Two Questions: Cade Metz, NYT
March 31, 2021
4:41 pm
Cade Metz is consistent. We interviewed him in 2008, 2012 and 2015. Each time he has carried the same message: though he reports on tech, it’s always about the people. This week we checked in with Cade to discuss Genius Makers, his new book about “the mavericks who brought AI to Google, Facebook and the world.” Again with the people!
Currents: A New Pitch Opp in the New York Times
March 18, 2021
11:31 am
There’s nothing like a side door into the New York Times. This year has brought one — Currents. Its tag line: “How rapid advances in technology are transforming our lives.”
Covid-19: Where To from Here?
February 28, 2020
12:10 pm
Will Covid-19, better known as the coronavirus, change how tech and business reporters spend their time? Yes, and the changes have begun. We’re querying tech and business editors and will update this article throughout coming days. Here’s what we’ve learned from the front lines so far.
The Way Forward for the Journalism Business, Part 2
November 28, 2017
8:42 pm
Last month we explored four factors that devastated the journalism business. This week we explore four that can save it.
Profile: Jim Kerstetter, NY Times
September 28, 2017
1:38 pm
The New York Times has been around since 1851. According to SimilarWeb, the NYT gets 400 million unique visits each month from more than 250 countries. Naturally, PR pros want to plug into this prestige and power — which is why many NYT editors often suspect your motives when you approach them.
YOUR ACCOUNT
I can't believe @FastCompany and @Inc have been down for an entire week
Personal news: Today is my last day at Modern Healthcare. It's been such a good run - I learned so much and worked with truly fantastic people. I'm very grateful.
Starting Oct 11, I'm going to @Axios, where I'll continue covering health policy! Much more to come soon 👀
A neighbor with a son in elementary school says that the son's school cafeteria no longer serves meatballs. They are not called that anymore. They are called "meat rounds."
Substack acquires Yem amid broader subscription marketing push
Substack acquires Yem amid broader subscription marketing push
The deal builds on Substack's efforts to provide its writers with tools to organically grow their audiences.
www.axios.com
FRIDGE NOTES
SWMS renewals
October 2, 2022
We thank Access PR, Alloy Marketing, Engage PR, Kickstand Communications, Strange Brew Strategies and Tanis Communications for renewing their SWMS subscription. We also welcome Gradient Ventures as a new subscriber.
A DevOps Podcast
September 26, 2022
This one has been around for a while — have you pitched Adventures in DevOps yet?
‘Open’ Stats from 8/30 SWMS Emailer
September 11, 2022
Top open: Brendan Vaughan. Then: pitch advice from Axios; ZDNet logo; Foller.me Twitter tool; SMB targets in Tier 1; Ted Lasso; GMA cheat sheet; Boston-based VC reporters; gifting targets; why Quartz readers renew.