A former VP and chief insights officer at Forbes, Bruce Rogers continues to serve his alma mater as a senior contributor. He says he receives ten pitches a day. Before you add the 11th, give yourself an advantage and enjoy this Q&A…
Former InformationWeek reporter David Carr has joined Similarweb as senior insights manager. He’ll be mining data and sharing analyses on Similarweb’s blog. SWMS will be
Forbes senior reporter Kenrick Cai chases Series A funding and spotlights fast-rising startups. Upon graduation from Duke University in June 2019, Kenrick joined Forbes as an intern and worked his way up.
Karen Walker is a consummate management consultant who contributes to Forbes and Fast Company. She thinks differently than journalists do, as you’ll see in this revealing Q & A, conducted Oct. 25.
Forbes senior editor Alex Konrad gave us a metric ton of insight this month — one article just wasn’t enough. So this week we plumb the notebook of SWMS contributor Rhiannon Pacheco, who interviewed Alex earlier this month, and present the rest of Alex’s thoughtful and heartfelt advice for PR pros looking to win his attention.
[SWMS contributor Rhiannon Pacheco writes:] “Today we’re excited to launch Two Questions, an incisive, get-to-the-point interview series where we sit down with a top-tier journalist to learn what makes them tick and why they love what they do. Our inaugural guest: Forbes senior editor Alex Konrad.
[SWMS contributor Rhiannon Pacheco writes:] Forbes senior editor Alex Konrad has announced the launch of a new weekly newsletter called “The Midas Touch,” debuting Sun. Mar. 7. Alex shared with us rich detail on the newsletter’s focus — “the world of VC and startup fundraising” — and on how PR pros can pitch stories.
Forbes this month deepened its investments in C-title community with CxO, a platform designed to congregate points of view from CEOs, CFOs, CHROs, CIOs and CTOs. There’s new opportunity for pitching and relationship-building.
Forbes this week announced Journalist Entrepreneurs, a Forbes-branded newsletter platform, hoping to attract indie newsletter authors in the same way it attracted freelancer contributions ten years ago. Unlike the cattle calls of 2010, Forbes this time seeks to attract editorial stars who already have big newsletter audiences and social media followings.
Most PR pros know about the ten Forbes Councils, providing relationship-building services and the chance to be published on the Forbes web site. Fewer know of two other Forbes community plays — Forbes EQ and Forbes Ignite. They’re worth exploring if your org — or your clients — focus on social equality and improving our world.
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… and it has no problem disclosing how. Reporters still run the joint, but they are getting AI assistance.
The Atlantic’s Karen Hao, in conjunction with the Pulitzer Center, is designing a course in AI for journalists. Classes begin next month. Details here. Might be something to alert your friendlies about. Karen hopes to help train 1,000 journalists in AI over the next two years.
Joshua Topolsky‘s edit project for Robinhood is optimized for mobile but you can peruse it here. The design seems crazy. Context from Axios’s Sara Fischer here.
‘The Prompt” is not out yet, but you can sign up for it here.
That’s the strategy as expressed to NYT’s Katie Robertson by Axios CEO Jim VandeHei. First up: Eleanor Hawkins, Sara Fischer and Dan Primack.
Forbes’s reputation is taking a hit because of the ad scandal unearthed this month by the WSJ. Some advertisers have stopped spending with Forbes, at least temporarily. Here’s the latest from Digiday [subscription required].
