Our CEO Profile Cheat Sheet
September 25, 2021
5:23 pm
Here is our latest and best list of titles and authors known to produce CEO profiles.
>> Forbes
Alex Konrad: A Deeper Look
March 17, 2021
2:41 pm
Forbes senior editor Alex Konrad gave us a metric ton of insight this month — one article just wasn’t enough. So this week we plumb the notebook of SWMS contributor Rhiannon Pacheco, who interviewed Alex earlier this month, and present the rest of Alex’s thoughtful and heartfelt advice for PR pros looking to win his attention.
SWMS Debut: ‘Two Questions’
March 4, 2021
9:43 am
[SWMS contributor Rhiannon Pacheco writes:] “Today we’re excited to launch Two Questions, an incisive, get-to-the-point interview series where we sit down with a top-tier journalist to learn what makes them tick and why they love what they do. Our inaugural guest: Forbes senior editor Alex Konrad.
‘The Midas Touch,’ A New Forbes Newsletter, Launches Mar. 7
March 4, 2021
9:22 am
[SWMS contributor Rhiannon Pacheco writes:] Forbes senior editor Alex Konrad has announced the launch of a new weekly newsletter called “The Midas Touch,” debuting Sun. Mar. 7. Alex shared with us rich detail on the newsletter’s focus — “the world of VC and startup fundraising” — and on how PR pros can pitch stories.
Forbes Seeks to Bust Silos Across CEO, CTO, CFO, CMO Worlds
February 17, 2021
8:13 pm
Forbes this month deepened its investments in C-title community with CxO, a platform designed to congregate points of view from CEOs, CFOs, CHROs, CIOs and CTOs. There’s new opportunity for pitching and relationship-building.
Forbes Enters Newsletter Biz with ‘Journalist Entrepreneurs’
January 19, 2021
7:52 pm
Forbes this week announced Journalist Entrepreneurs, a Forbes-branded newsletter platform, hoping to attract indie newsletter authors in the same way it attracted freelancer contributions ten years ago. Unlike the cattle calls of 2010, Forbes this time seeks to attract editorial stars who already have big newsletter audiences and social media followings.
Forbes EQ and Forbes Ignite: Under the Radar
January 18, 2021
7:27 pm
Most PR pros know about the ten Forbes Councils, providing relationship-building services and the chance to be published on the Forbes web site. Fewer know of two other Forbes community plays — Forbes EQ and Forbes Ignite. They’re worth exploring if your org — or your clients — focus on social equality and improving our world.
Don’t Overrate Forbes When Planning Fintech Edit Strategy
November 27, 2020
5:34 pm
When planning your coverage strategies for 2021, rethink the power of Tier 1. Don’t assume “Tier 1” means best-of-breed coverage. Tier 1 editorial brands imply a level of leadership that may not hold up under scrutiny. Remember too that the older the brand, the more prestige it tends to enjoy in the C-suite.
The Community Co.: A Ticket to Contributed Content and More
June 29, 2020
4:21 pm
Agencies and clients face a reckoning with contributed content. The latter still assumes that opportunities abound. More than 100 entries in the SWMS contributed content gatekeepers list proves them right. Then again, when it comes to Tier 1, it just might be best to pay whoever lifts the velvet rope.
Cheat Sheet: Forbes Contributors
December 10, 2019
12:11 am
There are hundreds, right? But only 40 have published content either in Forbes’s CIO channel or its cloud channel since Oct. 1. We think we got all of them — name, channel, email and a link to their work. The vast majority are analysts, though some are vendors, with an edit freelancer or two. Happy hunting and let us know whom we’ve missed.
YOUR ACCOUNT
Here's everything SWMS did in Q3... it's an easy scroll. Login/pw not required for the overview.
SWMS in Review - Q3 2021
See the story
spark.adobe.com
How handy! Here's TechRepublic's list of 2022 events, many F2F, some hybrid, only a couple still virtual.
2022 tech conferences and events to add to your calendar
If you missed in-person tech events in 2020 and 2021, here's some good news: It's looking promising that in 2022...
www.techrepublic.com
A have-a-good-weekend thought: The U.S. cannabis market will be worth $100B in 2030.
FRIDGE NOTES
SWMS in Review, Q3 2021
October 18, 2021
Here’s a scrollable look at everything we did in Q3. Ideal for phones.
Either Way
October 15, 2021
You can reach this site either by typing/bookmarking mediasurvey.com or samwhitmore.com
Latest SWMS Renewals
October 14, 2021
Thank you Dotted Line Communications, Engage PR, Kickstand Communications, Red Lorry Yellow Lorry and Tanis Communications for renewing your SWMS subscription!