Pitching Bloomberg’s Brody Ford
June 20, 2022
10:45 am
Brody Ford last month succeeded Joe Williams as the Bloomberg tech reporter most likely to write the story you’re pitching. Time to get him on the radar.
>> Bloomberg
Cheat Sheet: Bloomberg TV Producers and Talent
January 19, 2022
6:02 am
Here’s a multi-tab cheat sheet with producers and talent for both Bloomberg Quicktake and Bloomberg Television — the original network. We’ve got email addresses for everyone, and comment fields to help bring perspective.
Odds & Ends
January 13, 2022
11:06 am
Former InformationWeek reporter David Carr has joined Similarweb as senior insights manager. He’ll be mining data and sharing analyses on Similarweb’s blog. SWMS will be
Odds & Ends
November 8, 2021
5:18 am
Red Ventures isn’t selling ZDNet anytime soon. If anything, the 30-year-old franchise is growing. Look for enhanced coverage of health, education and personal finance in
Key Edit Vacancies at Bloomberg, WSJ
September 30, 2021
12:56 pm
Chances of pitch success are low these days if you’ve got an enterprise tech story for Bloomberg or the Wall Street Journal.
Cheat Sheet: Tech Columnists at WSJ, NYT & Bloomberg
June 12, 2021
3:44 pm
Pitching columnists is often wiser than pitching reporters because they don’t need third-parties to back up their assertions. If they believe it, they can write it. So we have assembled a list of prominent tech columnists at WSJ, NYT and Bloomberg, current as of June 2021.
Two Questions: Mark Gurman, Bloomberg
April 5, 2021
6:36 pm
SWMS contributor Rhiannon Pacheco writes: We connected with Bloomberg consumer tech reporter Mark Gurman to explore what it would take for him to cover a less well-established company than Apple, and why he’s excited to explore (and cover) the technology that will follow the smartphone.
Tech Edit Spotlight: Bloomberg Quicktake
January 4, 2021
8:11 pm
Bloomberg Quicktake might not change the lives of tech PR pros but it surely has changed Bloomberg. Launched in November, Quicktake is in that newborn stage, getting budget that otherwise might have gone to newsroom key clickers or to Bloomberg Television. Management is betting big on this OTT network to succeed.
Cheat Sheet: Bloomberg Quicktake Producers and Reporters
January 4, 2021
7:58 pm
Here is a list of 26 reporters and producers affiliated with Bloomberg Quicktake. We’re working on email addresses.
Cheat Sheet: Business TV Bookers/Producers
November 24, 2020
4:23 pm
Updated Apr. 21, here’s an updated cheat sheet on business TV bookers, producers and talent. The focus is on CNBC, Fox Business, Bloomberg and Cheddar.
YOUR ACCOUNT
Here's a valuable report from @Snap on where the demand is for #AR experiences, and how they can help your brand. https://t.co/5q7RfpGRho
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Putting together a cheat sheet on TV health reporters in major markets... it's incredible how many segments on mental health there are these days...
Now posted to SWMS: "The Other Reason to Apply for Fast Company’s ‘Most Innovative Companies’ Lists" [SWMS sub required.]
The Other Reason to Apply for Fast Company's 'Most Innovative Companies' Lists
Most Innovative Companies
mediasurvey.com
FRIDGE NOTES
SWMS renewals
September 22, 2022
We thank Access Brand Communications, Alloy Marketing, Engage PR and Strange Brew Strategies for renewing their SWMS subscription.
‘Open’ Stats from 8/30 SWMS Emailer
September 11, 2022
Top open: Brendan Vaughan. Then: pitch advice from Axios; ZDNet logo; Foller.me Twitter tool; SMB targets in Tier 1; Ted Lasso; GMA cheat sheet; Boston-based VC reporters; gifting targets; why Quartz readers renew.
Diana Shi Leaves Fast Company
September 11, 2022
FC is hiring a new assistant editor to oversee contributed content.