Protocol

Emily Dreyfuss Wants to Talk

If you represent industry executives, you have a ground-floor opportunity to converse with a powerful journalist -- Protocol editorial director Emily Dreyfuss. Once Protocol launches later in Q1, she may get busy and not have time for karma discussions. Now she does. Here's the background.

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Protocol's Hiring Spree Continues; Launch is Imminent

Protocol continues to recruit top edit talent as its Q1 launch nears. Focused on "people, power and politics" within the tech world, the San Francisco-based edit startup is poised to challenge traditional Tier 1 and put big pressure on Wired, TechCrunch, Quartz and The Information to retain their best reporters.

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Journalists are leaving media brands every week. Read the fruits of 16 confidential interviews with journalists now working at tech brands or PR agencies, and five interviews with the executives who hired these journalists.
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