Buzzsumo

Killer Trigram: 'Will Make You'

If you’re publishing to the Internet, and Facebook shares are your goal, the most powerful headline ingredient you can use is this trigram — “will make you.” That’s the word this week from BuzzSumo, which crunched 100 million headlines from March 1st through May 10.

Want to upgrade to a subscription that includes SWMS news, research and consulting? Send e-mail to Sam for details.