The Atavist

Inside 'The Kernel'

Few tech blogs also publish a weekly e-magazine. The Daily Dot does. It's called The Kernel, and it's well worth reading and pitching. "I don't get a lot of pitches for this, I think because we don't necessarily do a ton of stuff that PR professionals consider easy to pitch," says Kernel editor Jesse Hicks.

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Journalists are leaving media brands every week. Read the fruits of 16 confidential interviews with journalists now working at tech brands or PR agencies, and five interviews with the executives who hired these journalists.
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