Tue, 2018-04-10 16:21
Sam
SWMS Security Edit Deep-Dive, Part 6: AI, IoT, Cloud, Autonomous
For the final installment of our six-part deep-dive, we're going by the numbers. Which are the publications that deliver the most coverage of the four major "horizontal" security markets -- AI, IoT, cloud and autonomous. Data culled from IT Database.
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Stacey Higginbotham — the Stacey of IoT — is enjoying entrepreneurship. “It’s not as stressful as any of my previous media gigs and it’s really satisfying,” says the former Gigaom and Fortune reporter. 
Sometimes it's unclear whether a publication accepts contributed content. Such is the case with this list of IoT titles. In any case, consider them a backdoor to IoT coverage when the more obvious titles give you the crickets. Current as of June 2017/
When 2016 began, Stacey Higginbotham was a Fortune senior editor covering the Internet of Things. That kind of gig is the top of the mountain for many journalists, but not for Stacey. A month later she became a brand.
As promised last week, here is our conversation with freelance writer Stacey Higginbotham, now the author of a weekly e-newsletter on the Internet of Things. [Listen to our 20-minute audio conversation here.] The highlights: Stacey says she will continue to write for Fortune "once or twice a week... as long as they like my pitches."
Let's say your client sells unified communications, or point-of-sale equipment, and wants you to make them thought leaders in "the Internet of Things." Is there a noisier market segment than IoT? No. But the client's expectations are fair. To build IoT thought leadership today, we suggest that client and agency study the seven concentrations of current IoT edit coverage and grasp the trends within each. 
