Reuters

Wed, 2017-09-27 14:03 Sam Whitmore

Profile: Jonathan Weber, Global Tech Editor, Thomson Reuters

If you’re focused on pitching Thomson Reuters tech reporters, don’t forget about their boss, global technology editor Jonathan Weber. Yes, his bylines these days are for editing, not for writing. Jon’s weeknight party-going days are long over, so you won’t see him around. So why get to know the guy?

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Reuters

security

Read more about Profile: Jonathan Weber, Global Tech Editor, Thomson Reuters

Fri, 2016-01-22 08:27 Sam Whitmore

Profile Update: Christina Farr, Fast Company

Healthcare-minded PR pros keep Christina Farr near the top of their pitch list, for good reason. Christina joined Fast Company last month as a senior writer covering "health and technology," one of the most fascinating beats you can have these days.

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Read more about Profile Update: Christina Farr, Fast Company

Fri, 2015-02-27 07:21 Sam Whitmore

Christina Farr Jumps to KQED

San Francisco's KQED got lucky this week, hiring tech edit veteran Christina Farr to launch a blog and podcast "at the intersection of new technologies, healthcare and medicine." The new franchise is called "Future of You" and launches Mar. 12 -- the day before South by Southwest -- at KQED.org/futureofyou.

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KQED

VentureBeat

Reuters

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Thu, 2013-10-10 13:15 Sam Whitmore

SWMS: Reuters Soft-Launches Thought Leadership Video Series

Reuters TV has soft-launched a new video program that showcases thought leaders -- especially ones based on the west coast.

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Reuters TV

Reuters

Read more about SWMS: Reuters Soft-Launches Thought Leadership Video Series

Fri, 2012-10-12 12:38 Sam Whitmore

SWMS Tech Edit Spotlight: Killer Quotes

What makes for a good quote? We asked several experts as part of this month's SWMS Tech Edit Spotlight on killer quotes. Here's what they said.

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Bloomberg Businessweek

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Thu, 2012-06-07 11:26 Sam Whitmore

SWMS: Jordan Robertson, Nicole Perlroth, Joseph Menn

Three top security reporters, from Bloomberg, Reuters and the New York Times, shared insights last night at a symposium hosted by The Bateman Group in San Francisco.

Among our takeaways:

* PR should beware of "beat creep" -- all three "security" reporters write about much more than security

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Bloomberg

Reuters

The New York Times

Read more about SWMS: Jordan Robertson, Nicole Perlroth, Joseph Menn

Tue, 2010-11-30 17:28 Sam Whitmore

SWMS Tech Edit Spotlight on 2011 edit trends

December is the time to focus your clients on the 2011 editorial landscape, and how to help journalists against aggregation, curation and one another. We'll split our 30 minutes between b-to-b and b-to-c. We focus on how to build story lines that serve your clients' goals, yet tap into trends that promise page views and reader engagement.

Audio and webinar playbacks and related links now available:

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