SWMS Profile: Dan Frommer,; Jason Lopez,

Got a consumer tech story to tell? If you’re feeling adventurous, consider telling it to Dan Frommer and Jacob Lopez. Frommer, from, and Lopez, from, love Apple. Beyond that the similarity ends. Frommer is a cranky veteran who really doesn’t want to hear from you because he struggles just to get through the day. Jacob (who goes by “Jay”) is a friendly, untethered rookie reporter who covers OS X and mobile games for a publication dedicated to the consumerization of IT.

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Journalists are leaving media brands every week. Read the fruits of 16 confidential interviews with journalists now working at tech brands or PR agencies, and five interviews with the executives who hired these journalists.
Mon, 2015-03-09 12:07

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Wed, 2014-10-29 08:56

Mark has written about PR several times, with a positive POV. He... Read more

Tue, 2014-10-28 08:03

Our friend Sean Mills at Bite sent us this Twitter conversation begun by Anil Dash and joined by Kevin Ro... Read more