Thu, 2014-03-13 11:10
Sam Whitmore
Profile: Chanelle Bessette, Fortune
Chanelle Bessette is into month seven and blooming as an SF-based Fortune reporter. "I really appreciate it when PR people think big, with big names and bold ideas," she says. "Interesting backstories are great -- though b-to-c is easier than b-to-b" because executive names are more recognized and their products are easier to use.
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