Mon, 2020-05-18 14:50
Sam
Tier 1 Vital Stats: Search & Social
Tier 1 publishers can't do much to generate traffic to their home pages, or to get other sites to link to their articles -- but there's a ton they can do to drive traffic from search and social media. Using data from SimilarWeb, we explore which Tier 1 sites excel at it, and which don't. Tailor your pitch strategy accordingly.
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While coronavirus and Covid-19 dominate all news, many publications offer coronavirus news tickers, special sections, newsletters and podcasts. Here's our cheat sheet on Tier 1 activity in this area. 
Want to register for virtual events coming soon? Here's our rolling list... 15 so far. TechCrunch Disrupt is on the bubble.
As furloughs and pay cuts ripple through media brands, alternate routes that once looked like a waste of time suddenly don’t. One of those routes is Medium. Pitching Medium-owned publications can be tough, because Medium has free access to thousands of posts that authors contribute each week.
So... if “emerging technologies” is not a thing, and you have a trend piece to pitch about a cool new technology, who then does one approach? Here’s a cheat sheet on broad-minded reporters who see the synthesis of things, across tech categories. We also extend this list with reporters who specialize in AI, a core tech across nearly everything in our world.
Podcasting is more than 15 years old now and tracking the good ones is darn near impossible but we'll try anyway. Here's a list of 26 media brands that offer at least one tech podcast, and another 18 indie tech podcasts worth listening to and pitching. We also point you, more broadly, to hundreds more.
We recently conducted a video meeting with a subscriber who sought SWMS POV on the following media relations questions. With the subscriber's permission, here are the questions and our responses. Hope you find them useful.
