Recent Research

Here's a list of 70 -- yes, 70 -- US-based correspondents who work for business publications based in China, India, Israel, Japan and Taiwan.

SWMS contributor Erica Guevara spent lots of listening time with six travel podcasts well worth pitching if you’ve got a travel-related story to tell. Here’s Erica’s listening travelogue. Don’t miss the accompanying GDoc with all the pitch contact details.

Pitching columnists is often wiser than pitching reporters because they don't need third-parties to back up their assertions. If they believe it, they can write it. So we have assembled a list of prominent tech columnists at WSJ, NYT and Bloomberg, current as of June 2021.

A while back -- OK, a long while back -- a subscriber asked us to look into sponsored content. What were the trends? What was more common, one-offs or comprehensive packages? Are agencies increasingly "owning" sponsored content for their clients? In response, we produced a deep-dive with resources designed to help brands and agencies make the best decisions possible.

Sponsored content is a tool in the toolbox. Considering the expense, it's smart to know exactly what one hopes to accomplish with it, and that it's the right tool for the job. To that end, our sponsored content deep-dive spotted five prominent themes/purposes in 2021. Maybe one of them will work for you.