After 19 years at Fortune, Adam Lashinsky left this month to become EIC of the most powerful business community few ever heard of. For that alone, perhaps it’s time to learn about World 50 and its newly merged partner organization, G100.
Here's a retake of a piece we published earlier this year. What exactly do readers want and need? Most PR pros see the world in terms of companies, technologies, stories and beats. There's another way to look at things, and it might shake loose new opportunity.
Medium has a pair of new publications, probably just as difficult to pitch as other Medium pubs, yet still worth evaluating. Both are spinouts from OneZero. Future Human was built for “readers who want to understand more about the science carrying us into tomorrow.” Debugger is for “readers who are hungry for thoughtful stories about gadgets.”
[SWMS contributor Kally Lavoie writes:] This year has shown us that diversity, equity and inclusion (DEI) stories are rapidly changing and will continue to do so well into 2021. While we can’t predict what will happen with the November election, we’ve pulled together some advice on story shaping on how DEI will evolve into 2021.
Would we do a DEI deep-dive without a Google Doc? Contained in this one is a list of 31 (and counting) reporters focused on DEI. Also included are tabs on DEI nonprofit organizations likely to be quoted by journalists, along with DEI survey and research tools and DEI awards.
Fortune hasn’t been “Fortune Magazine” for a while now. The 101-year-old organization is now, more than ever, a conference and community brand that also happens to produce an accompanying web site, newsletters and yes, a magazine. What is PR’s stake in this emerging Fortune?
Few PR coups are bigger than winning a Best Places to Work award. Now you've got a place to hunt: here's our Cheat Sheet with 48 opportunities, many of them vertical as offered by Fortune. Big thanks to SWMS contributing editor Rhiannon Pacheco for her hard work.
Q4 is here, and brings with it America’s most dramatic election since 1860. Here are some initial ideas on how things may go. Later in October we’ll ask editors how they’re organizing themselves, as their plans coalesce.