Home / Protocol: What is the Bulls-Eye?
Research
Journalists are leaving media brands every week. Read the fruits of 16 confidential interviews with journalists now working at tech brands or PR agencies, and five interviews with the executives who hired these journalists.
Link Blog
Ishmael's Greatest Hits
Mon, 2015-03-09 12:07

Like narratives? SWMS subscriber Lou Hoffman reprises some of his greatest blog hits... Read more

VC Mark Suster on the Silent Benefits of PR
Wed, 2014-10-29 08:56

Mark has written about PR several times, with a positive POV. He... Read more

Facebook's the Spider, Publishers are the Flies
Tue, 2014-10-28 08:03

Our friend Sean Mills at Bite sent us this Twitter conversation begun by Anil Dash and joined by Kevin Ro... Read more

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