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‘Extra Crunch’ is Now TechCrunch+

TechCrunch this week retired its Extra Crunch brand, ending what proved to be an interesting 31-month experiment. TC’s paid edit product is now called TechCrunch+, only slightly different in composition from its predecessor.

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Amanda Orr: How to Discuss ESG Risk/Challenge in Smart Ways

SWMS contributor Amanda Orr writes: Remember those job interviews where they ask you to share your greatest weakness? And there were always those annoying people who refused to answer the question but instead positioned a strength as a weakness (“Oh, my greatest weakness is that I’m simply a perfectionist and I put in too many hours!).

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Doomclicking? Or Just a Generous Headline?

Three times the number of SWMS readers clicked on “Double-Digit Drops in Audience for Bloomberg and Six Other Key Titles” than “Protocol, Fortune Audiences Growing Faster Than the Rest.” The latter gives away the news, no suspense.

On Sponsoring Protocol

Protocol is hiring a strategic partnerships director to help monetize owner Axel Springer’s investments in Protocol Enterprise. So when you or your clients begin budgeting for 2023, be aware that Protocol will be offering new ways to affiliate with the Protocol Enterprise brand.

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