New Yorker

Analysis: Here Come the Unions

Fast Company editors voted to unionize last week. So did the New Yorker’s. Should PR care? Not directly. Unionization does affect the editorial environment in which you pitch. Over time, if the economics of publishing don’t improve, the best journalists may well seek to work where editors are “protected.”

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New Tech Brings Broad Edit Labels -- and Pitch Possibilities

It's tougher than ever to determine who covers what in today's tech media. Beats and sections used to be simple. Most publications had ample staffs, and the technology they covered (laptops, networking, printers) were largely unambiguous and well-understood.

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Journalists are leaving media brands every week. Read the fruits of 16 confidential interviews with journalists now working at tech brands or PR agencies, and five interviews with the executives who hired these journalists.
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Like narratives? SWMS subscriber Lou Hoffman reprises some of his greatest blog hits... Read more

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Mark has written about PR several times, with a positive POV. He... Read more

Tue, 2014-10-28 05:03

Our friend Sean Mills at Bite sent us this Twitter conversation begun by Anil Dash and joined by Kevin Ro... Read more

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