Jeff Caruso, Network World

Jeff Caruso, site editor
NetworkWorld.com
August 2008
 
Jeff is a multifaceted player at Network World. He anchors the online Network Architecture Alert, and also publishes items to the newsy Netflash blog, now updated each day. So PR pros will definitely consider him "pitchable." He offers insight into contributing vendor-generated content and how articles are chosen for NWW's e-newsletters, and slidewhows.
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Steve Gillmor, TechCrunchIT

Steve Gillmor, editor
TechCrunchIT
August 2008
 
You've heard him on the Gillmor Gang weekly podcast, and you've read his work over the years in Ziff Davis, IDG and CMP publications. Now Steve Gillmor is back, as editor of TechCrunch IT, a version of the well-known site finely tuned for the enterprise reader.
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Stacey Higginbotham, Gigaom

Most people think to pitch Om Malik when seeking coverage in GigaOm.
 
Well, take a close look, and you'll see that the most prolific GigaOm writer of all is reporter Stacey Higginbotham, who has agreed to spend 30 minutes of her valuable time schooling PR pros on the "new GigaOm," its priorities and how best to secure coverage. Take a look at Stacey's own coverage and you'll see that she writes about vendors big and small, in hard-news and trend-analysis formats. But she's always all about the modern network, providing ubiquitous, high-bandwidth communication everywhere. She's as hungry to envision the future as you are.
 
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Journalists are leaving media brands every week. Read the fruits of 16 confidential interviews with journalists now working at tech brands or PR agencies, and five interviews with the executives who hired these journalists.