When you think of consumer tech edit for women, which brands come to mind? TheSkimm? Refinery 29? Make sure PureWow is top-of-mind. The seven-year-old, New York-based PureWow has 15 million monthly uniques visiting the web site and three million who opt in for its newsletters. Its Facebook page has more than 1.1 million likes.
Jennifer Jolly is a media star. She contributes weekly to USA Today and is a regular on NBC’s The Today Show. She also contributes to the New York Times though not so much lately. Jennifer is also an educator. Last month she launched Techish, her own tech site. Its mission: demystify technology for everyday people.
Axios debuts Login, a daily tech newsletter, on Monday. You’ll want to read it. Produced by chief technology correspondent Ina Fried, Login will cover tech for “a broad, sophisticated audience,” Ina says. An inspiration, she explains, is the Good Morning Silicon Valley newsletter back when John Paczkowski (now at BuzzFeed) wrote it.
Imagine you’re an EIC. How do you cover AI? The term means little in the rise of bots and agents, NLG, deep learning, robotics and the rest. No staff is big enough to understand it all, let alone own it. No wonder this recent AI primer from Forbes contributor Gil Press already has 200,000 views.
If the term “Yelp for IT” doesn’t ring a bell, it soon will. Sites such as TrustRadius, G2Crowd, Peer Insights and Software Advice allow IT pros to post reviews of the products and services they buy, just as Yelp lets consumers share their views of restaurants, nightlife and home services.
Are tech events on the wane? Quartz last month pulled the plug on The Next Billion, its three-year-old conference series with $1,500 ticket prices. The Bloomberg Technology Conference, historically held each June in San Francisco, is as yet unscheduled for 2017.
Surprise! Eighty-six percent of B2B video viewing takes place on the desktop, only 14 percent on mobile, according to a recently released study sponsored by SWMS subscriber Vidyard, a Kitchener, Ontario-based video analytics provider.