Fortune

SWMS Alert: CES Coverage Analysis

CES 2010 is something to watch. Sure, you can read about it. But you don't need to. Video alone will do the job.

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SWMs Research and Insight: Top IT, BI and Open Source Trends in coverage

General Trends
 
Overall, to capture some of the b-to-b vibes from the "bottom up," we'd suggest visiting IT community sites such as 

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SWMS Teleconferences: 2009 Highlights

From our SWMS Editorial Teleconference Series:
 
As 2009 draws to a close, here are some of this year's best takeaways from the SWMS Editorial Teleconference Series. We learn a lot from the editors each year and hope you do, too.

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SWMS Tweet: Tweet Stat Spotcheck

From @SWMSTweet - Insight into the way some top journalists tweet:

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SWMS Tweet: Fortune's Jeffrey O'Brien

Fortune's Jeffrey O'Brien

SWMS Editorial Teleconference: Adam Lashinsky, Fortune

SWMS Editorial Teleconference
Adam Lashinsky, editor-at-large
Fortune
November 2009 
 
 
Adam Lashinsky doesn’t need Fortune. He’s a weekly fixture at Fox Television, and many hundreds of powerful Silicon Valley folks would hire him if they had an appropriate job slot. But somehow, we see Adam as the last guy out the door. No buyouts for him. Adam loves access to powerful people and isn’t the least bit intimidated by them. Fortune still delivers it. PR pros long have struggled with Adam. When you read these notes, you’ll see why. That said, Adam respects PR more than he ever has. Perhaps he’s listening after all.
 
 
 

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SWMS Analysis: All About "How" (Updated 10/27)

It used to be about who-what-where-when-why. Now it's all about how.
 

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SWMS Online Facebook Post: Vendor-contributed article in Fortune

An honest-to-goodness contributed article from a vendor in Fortune!
 

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SWMSTweet Supplement: Apple Live-Blog Coverage

 Good luck finding Apple coverage in TechCrunch.

SWMS Analysis: Publishers are Software Companies

SWMS Analysis: Publishers are Software Companies
Thursday, August 20, 2009
 
 
Publishers are software companies. We don't often think of them that way. Increasingly we should, because where a publisher's software development goes, editorial opportunity follows.
We know you're busy but consider budgeting time to play with the following:
 

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