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SWMS Analysis: Paywall Secrets
Submitted by Sam Whitmore on Wed, 2009-09-09 16:13Paywalls are inching closer.
Programmers from Journalism Online are now delivering beta code that connects to publications' content management systems, co-founder Gordon Crovitz tells us. Formal paywall rollout is still on schedule for Q1 2010.
As we wait, Crovitz reminds us that a paywall isn't just barbed wire.
Publishers are Software Companies
Submitted by Sam Whitmore on Wed, 2009-08-19 21:00Publishers are software companies. We don't often think of them that way. Increasingly we should,
BusinessWeek's 'The Case for Optimism'
Submitted by Sam Whitmore on Sun, 2009-08-16 21:00BusinessWeek's latest reader-editor collaboration, "The Case for Optimism," published late last week, offers less user-generated content -- much less -- than BW's 2008 masterpiece Business@Work.
SWMS Insights: Managing Client Expectations
Submitted by Sam Whitmore on Thu, 2009-08-13 03:12The following is the SWMS Guide to Client Expectation Management. It's designed for tech PR pros who must deal with unrealistic expectations of clients who want high-profile business title coverage -- and want it immediately.
While most of this advice is 2006 vintage, it is just as applicable today.
Fortune's Brainstorm Strategy
Submitted by Sam Whitmore on Wed, 2009-07-22 03:12Much is riding on Time Inc.'s Fortune Brainstorm: Tech, which kicks off today in Pasadena, CA.
BusinessWeek for Sale
Submitted by Sam Whitmore on Mon, 2009-07-13 03:12Bloomberg reports today that BusinessWeek is for sale.
BusinessWeek Tightens Edit Standards
Submitted by Sam Whitmore on Wed, 2009-07-01 03:12Ever wonder if mainstream media outlets operate with two sets of editorial standards -- a stringent one for articles and a looser one for blog posts?
A Fatal Flaw in Business Exchange?
Submitted by Sam Whitmore on Mon, 2009-06-22 08:12Is there a fundamental flaw in Business Exchange, BusinessWeek's community and content-aggregation site? InformationWeek blogger Bob Evans thinks so. In a Jun. 15 blog post, Evans observed that Google News treats any link contributed to Business Exchange as being from BusinessWeek itself.
BusinessWeek to Redesign Next Week
Submitted by Sam Whitmore on Tue, 2009-06-16 03:12BusinessWeek.com will roll out a redesign next week, says editor-in-chief John A. Byrne.
Fortune's Foray into Digital Storytelling
Submitted by Sam Whitmore on Tue, 2009-06-02 03:12To glimpse the business magazine of tomorrow, spend some time with Fortune.com, which this week profiled Amazon.com and its new Kindle DX.
